After integrating with Ezoic, a link will appear on your dashboard to apply to the Google’s DoubleClick Ad Exchange. This allows you to serve ads from thousands of ad networks on the traffic you send through Ezoic’s testing platform.
You continue to utilise your existing ad providers on traffic that is not sent through testing. These providers can also be include in testing via the Ezoic Mediation app.
Applying to Google's Ad Exchange is a bit more difficult than it is for AdSense. However, as Ezoic is a Google Certified Publishing Partner - Ezoic offers rare opportunities for publishers to get into the Doubleclick Ad Exchange without a dedicated Google account manager. If you want to find out more about how to get started using Google AdX, click here!
If you have any further queries, please do not hesitate to reach out to your Ezoic account representative or email@example.com and we'd be happy to help!