Have you ever wondered how Ezoic got its name? In this article, we'll explore the origins of the name 'Ezoic' and provide a comprehensive overview of what Ezoic is about.
Have you ever wondered how Ezoic got its name? In this article, we'll explore the origins of the name 'Ezoic' and provide a comprehensive overview of what Ezoic is about.
Ezoic means 'electronic age' ('e' as in email / 'zoic' as in age - like paleozoic). We like having a unique, unusual name - it makes us easy to find online.
Ezoic is a comprehensive technology platform designed specifically for website publishers to optimize their ad revenue and enhance their website's growth. One of our core products, EzoicAds, leverages artificial intelligence to dynamically adjust ad layouts on a per-visitor basis, ensuring optimal ad performance and user experience. This AI-driven approach helps publishers provide better experiences for visitors while simultaneously increasing their ad earnings.
As a Google Certified Publisher Partner, Ezoic connects publishers with Google Ad Exchange and many other header-bidding partners, making it a pivotal tool for maximizing ad revenue. Beyond ad monetization, Ezoic offers a suite of tools for video content creation (Flickfiy) and monetization (Humix), site speed improvement, granular analytics, and AI content creation. These tools position Ezoic as a holistic partner for publishers, addressing various facets of website management and growth.
Ezoic's infrastructure is robust, handling over 1.3 billion user events per day across thousands of sites. The team behind Ezoic has a proven track record, having previously managed the Cubics platform, which served over 500 million ads per day and was Amazon's largest AWS customer at the time.
Utilize EzoicAds to dynamically adjust ad layouts on a per-visitor basis using their AI technology. This ensures that the user experience is not compromised while maximizing ad revenue.
Understand that user experience and ad earnings are directly correlated. By providing visitors with better experiences, publishers can also earn more revenue. Constantly assess and improve your website’s usability and content quality.
Use Ezoic to access Google Ad Exchange and other header-bidding partners. This can enhance your ad revenue potential through better ad demand and competition.
Utilize Ezoic’s granular Big Data Analytics to monitor your website's performance. Regular analysis can help identify areas for improvement and ensure that you are maximizing both user satisfaction and ad revenue.
Keep an eye on updates, webinars, and other resources from Ezoic to stay informed about the latest best practices and feature enhancements.
Join forums, read case studies, and participate in discussions with other Ezoic users. Sharing experiences and strategies can provide new insights and help you optimize your usage of the platform. Ezoic Community
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