Integrating Google One Tap with ezID is one of the most effective ways to collect high-quality, first-party data without adding friction to the user experience. By identifying your audience in a privacy-compliant way, you allow the Ezoic engine to command much higher prices for your ad inventory.

Step 1: Set Up Google Sign-In

To start, you need to create a project in the Google Cloud Console to get a "Client ID."

Step 1: Set up a Google Sign-In

1. Go to the Google Cloud Console.

2. Click the Select a project dropdown at the top and select New Project.

3. Name it (e.g., "My Website ezID Project") and click Create.

Step 2: Enable the Necessary API

1. In the left-hand menu, go to APIs & Services > Library.

2. Search for "Google People API" and click Enable.

Step 3: Configure the OAuth Consent Screen

1. Navigate to APIs & Services > OAuth consent screen.

2. Fill in the required fields: App name (your site name) and User support email.

3. Select External under Audience and click Create.

4. Click Save and Continue through the remaining screens.

Step 4: Create OAuth Client ID

1. Go to APIs & Services > Credentials.

2. Click + Create Credentials and select OAuth client ID.

3. Select Web application as the application type.

4. Under Authorized JavaScript origins, add your website URL (e.g., https://yourwebsite.com).

5. Click Create and copy the Client ID that appears.

Step 2: Connect with ezID

Once you have your Client ID, you need to link it to your Ezoic dashboard.

1. Log in to your Ezoic dashboard and click the ezID (or Identity) button.

2. Select Google One Tap from the left-hand menu.

3. Toggle the button to Enabled.

4. In the field that appears, paste your Client ID.

5. Click Save Changes.

Benefits & The Ramp Up Period

After enabling Google One Tap, your site will begin identifying visitors to ad partners. Like all Ezoic optimizations, this will undergo a Ramp Up Period as the AI identifies returning users and determines how advertisers value their specific profiles.

• Revenue Impact: Publishers using ezID have seen EPMV for identified users increase by 15% to 100%.

• First-Party Data: You are building a secure database of your audience that makes your site less dependent on third-party cookies.

Does this work with JavaScript integration?

Yes. Google One Tap is fully compatible with JavaScript integration. Because it is a browser-level tool, it works seamlessly alongside your lightweight ad scripts. 

How is the user's privacy protected?

Ezoic does not pass the user's actual email to advertisers. Instead, the email is transformed into a "hash"—a random string of characters. This allows advertisers to recognize a user across sessions via ezID without ever knowing their personal identity.

What happens if a user isn't logged into Google?

The One Tap prompt will simply not appear. The user will continue to see your site and ads as normal; the system only triggers the identification process for active Google users.

Do I need to hold space for the login prompt?

No. Google One Tap appears as a floating overlay. It does not cause layout shifting of your content.

If you need further assistance with setting up Google One Tap, please log in via support.ezoic.com to make use of our dedicated resources for support. We're here to help!