A comprehensive privacy policy is not just a legal requirement under regulations like GDPR and CCPA; it is a mandatory prerequisite for working with high-quality ad networks. The number one reason demand partners reject a site is an incomplete, non-existent, or non-compliant privacy policy. Ezoic’s Privacy Policy tool ensures that your site automatically includes the specific data processing disclosures required by our advertising partners, protecting your revenue and your standing with Google.
The setup process is now centralized within your dashboard to ensure that the required Ezoic disclosures are present regardless of your integration type.
To ensure your site meets compliance standards:
Navigate to Settings > Privacy > Privacy Policy in your Ezoic dashboard.
Add Your URL: Simply enter the link to your existing privacy policy page.
Automatic Integration: Once the URL is saved, Ezoic will automatically inject the necessary privacy snippet into your page.
If you prefer not to use automated insertion, you can manually fetch the required legal text by visiting: https://g.ezoic.net/privacy/yourdomain.com. You can then use cURL or a similar server-side method to pull this content and hard-code it into your site's custom policy.
If your site is integrated via the Cloud, you can adjust where the required information appears on your page.
Insert the following HTML tag into your privacy policy at your preferred location: <span id="ezoic-privacy-policy-embed"></span>
Ezoic will automatically populate this span with the mandatory legal disclosures.
Sitewide Accessibility:
Your privacy policy must be easily accessible from every page on your site. The most efficient way to achieve this is by placing a clear link in your Global Footer or Main Navigation Menu.
Prioritize the Ezoic Snippet:
Most rejections from demand partners occur because the Ezoic-specific data processing snippet is missing. Using the automated dashboard link is the safest way to ensure this snippet is always present and up to date.
Review for Completeness:
A "broken" or empty privacy policy is treated the same as having none at all. Always verify that your privacy link is active and that the Ezoic content is rendering correctly on the live page.
Compliance for Demand:
Advertisers frequently crawl site policies before bidding. Maintaining an accurate policy is a direct "prevention" measure against losing access to high-paying demand partners.
Incognito Verification:
After saving your URL in the dashboard, visit your privacy policy in an Incognito window. This allows you to see exactly what the automated system (and your users) are seeing without browser caching interference.