After a 30 day free trial (when you keep 100% of the site's earnings), Ezoic then keeps the revenue of a single ad at the bottom of the page.
This is known as being 'ad supported' (paid for by ads generated by the system). And because most publishers still make 50-300% more ad income (net - even after Ezoic keeps the revenue from a single ad), Ezoic is paying for itself and is essentially free.
There are no out-of-pocket costs, no contracts and no tie-ins of any kind. You are free to come and go as you please. The reason we don't ask for any tie-in is because we are confident that the results will speak for themselves. If you're unsatisfied you can leave the platform at any time.
If you do not want to opt for using the ad supported version, you can opt for a subscription based on the amount of income you earn with the system each month - more info here: ezoic.com/pricing
We feel that our pricing models align the interests of our publishers with our interests over the long term. The better you and your site perform, the more money you make - the better we do too. It's in our interests that your site does well from testing using our technology. This delivers great results for everyone!
If you decide to go with the subscription and later decide you would like to use the ad supported option you can change the setting in your Ezoic dashboard. Go to Account Icon in the top right corner and select "Ezoic Account Details" from the drop down.
In the "Plan" section you can change from Monthly to No Monthly Fee. Please note, this change will not take affect until next business day.