1. Install the Key Value app from the Ezoic platform. Navigate to EzoicAds > Ad Positions > Advanced > Key Value Settings > Turn On.
2. Hit 'Add Key'.
![](https://support-osticket.s3.us-west-1.amazonaws.com/article_uploads/ZFlbJsZk9mcSALqvvbOx4MisPqU%3D_g3pY2Gr69JviZq-CU8rPoA%3D%3D?X-Amz-Algorithm=AWS4-HMAC-SHA256&X-Amz-Credential=ASIARCESARAIYFA2RVM6%2F20240908%2Fus-west-1%2Fs3%2Faws4_request&X-Amz-Date=20240908T070324Z&X-Amz-Expires=900&X-Amz-Security-Token=IQoJb3JpZ2luX2VjEBcaCXVzLWVhc3QtMSJGMEQCIHWObLMCJxKtcOcm8jq%2FjhMC2yZOaoa3jiJWMfA8jmFgAiA2hGvtqLTipyc09exgKl%2Fjxjhif3HfMmhJTQYC2nBixiq6BQg%2FEAAaDDA3MzMyMDY2MzA1NyIMRPrV48MIY84FbYM3KpcFJIvu%2B3Ao%2BLaNUInHo2weu9KUVchs1g0Lh7mfuh%2BrmGvOutW%2FVG8Vf8RrguVvovgQXiTBBfmo6Uy3eE79bPOL0SkoAjrg%2FQ%2BTTxQrxuFugVrPTgRK%2F1ZU1w725VrvAiUWJdMLJoJxC17%2F0paTlCSq0EsShyAVxX5YGtZi%2FZyU782P%2FfDqSLG3hjjErFIZJ%2FcGJCRH76rRRSFsXYwFCDUIKw5s%2FEMAnq9pvKjOefJ252D7OjajMBh%2FKefqlXQuLXMkPvvZBi1Xuy2Ec6uReMKHf4aAmDroH58jITN9Q8fOk3U8uV5Zha93JjhvoQb95UCTFpKwzDAQy3D5U42uotde%2FzyB7EwPLKuH0VwEsnIobhK02%2FDs0WTBP%2B29GKnEvkVQLenqg81mVQEtE8v1BX2GDRdeVYnHcGeg1wBsWyI1SJ9xOcLVcGRQZRVpjPpApYWT5XEh3fgx8lFdDfIi%2Fu%2BQk8%2FmpM6lSSY7tH1ALKR0tFeWc8pmpF4L2tt2A96ySlI9hOLcaF2XKYPv%2FSE%2FM3Y6AVAq3%2F54TFNOo1ZA1qsb7N6XHOrZp8N2jz4mHR2%2BYtnQVVtEKAFNIOnHkqmZWeFxadpJoU2sY6Na7LY0wrBEGg8UeN%2FDDak4O0L3bJ3Byl9crNq2wc2CDo3FSXPAmI3coeSuDV4IkiurOlJ%2FSzVBKt1MfpJkiYRnl%2FvwJ3yTBO66KA3kOf%2BOluWRaAuOtWc%2Fio0ZLQz2qOTi8ZqQHx7%2FFuTZLFiumSkBJOxDmYkne3szo8Ux5YX5lNc0XLMqtUyPRzmVD2AtJkK1cUs3kwC1youH9F1sTb%2B4dyH6jeC4fpoX9JX9IzHG%2Budxm5xpl9ty5rb3VLpUWufuBvq3kqInxxUbhMs2y2k5MPL99LYGOrIBha84wmqVq16dbxhCs5nwPYVxf8Eo%2FG51UCCtFW9zmN%2FGZjDbnt3jLPsGTFGTZxgZvl2G7CBsGhD%2Fq6Imi%2BmHdM%2FEyWmI6d2fRv8fHohcMprVH4v1B6fZzEM0Cx2v588ehyVey3%2BPSRP13%2F0SIM6%2Bhq2vGvD6vlP%2FFW3gNJzOuO4uva4Ag%2BeM2l6S5GS8mbW2SXqh5Wn5ccw38fOXYe6J9eXUlLWYSlbF7UN%2Br63602o37A%3D%3D&X-Amz-SignedHeaders=host&x-id=GetObject&X-Amz-Signature=86c05c669b54d073b055fb01a98f6909af40b9111558069a6e3b8d39ed280bbb)
3. Decide on the type of key to use: tags, custom tags, or calls to .setTargeting(). Select the key type using the drop-down menu.
![](https://support-osticket.s3.us-west-1.amazonaws.com/article_uploads/chPyN54Gtm-fsJ3%2B8cf4WN5j6Zc%3D_AmPFB5zp%2BmfJQbMRhAjIYQ%3D%3D?X-Amz-Algorithm=AWS4-HMAC-SHA256&X-Amz-Credential=ASIARCESARAIYFA2RVM6%2F20240908%2Fus-west-1%2Fs3%2Faws4_request&X-Amz-Date=20240908T070324Z&X-Amz-Expires=900&X-Amz-Security-Token=IQoJb3JpZ2luX2VjEBcaCXVzLWVhc3QtMSJGMEQCIHWObLMCJxKtcOcm8jq%2FjhMC2yZOaoa3jiJWMfA8jmFgAiA2hGvtqLTipyc09exgKl%2Fjxjhif3HfMmhJTQYC2nBixiq6BQg%2FEAAaDDA3MzMyMDY2MzA1NyIMRPrV48MIY84FbYM3KpcFJIvu%2B3Ao%2BLaNUInHo2weu9KUVchs1g0Lh7mfuh%2BrmGvOutW%2FVG8Vf8RrguVvovgQXiTBBfmo6Uy3eE79bPOL0SkoAjrg%2FQ%2BTTxQrxuFugVrPTgRK%2F1ZU1w725VrvAiUWJdMLJoJxC17%2F0paTlCSq0EsShyAVxX5YGtZi%2FZyU782P%2FfDqSLG3hjjErFIZJ%2FcGJCRH76rRRSFsXYwFCDUIKw5s%2FEMAnq9pvKjOefJ252D7OjajMBh%2FKefqlXQuLXMkPvvZBi1Xuy2Ec6uReMKHf4aAmDroH58jITN9Q8fOk3U8uV5Zha93JjhvoQb95UCTFpKwzDAQy3D5U42uotde%2FzyB7EwPLKuH0VwEsnIobhK02%2FDs0WTBP%2B29GKnEvkVQLenqg81mVQEtE8v1BX2GDRdeVYnHcGeg1wBsWyI1SJ9xOcLVcGRQZRVpjPpApYWT5XEh3fgx8lFdDfIi%2Fu%2BQk8%2FmpM6lSSY7tH1ALKR0tFeWc8pmpF4L2tt2A96ySlI9hOLcaF2XKYPv%2FSE%2FM3Y6AVAq3%2F54TFNOo1ZA1qsb7N6XHOrZp8N2jz4mHR2%2BYtnQVVtEKAFNIOnHkqmZWeFxadpJoU2sY6Na7LY0wrBEGg8UeN%2FDDak4O0L3bJ3Byl9crNq2wc2CDo3FSXPAmI3coeSuDV4IkiurOlJ%2FSzVBKt1MfpJkiYRnl%2FvwJ3yTBO66KA3kOf%2BOluWRaAuOtWc%2Fio0ZLQz2qOTi8ZqQHx7%2FFuTZLFiumSkBJOxDmYkne3szo8Ux5YX5lNc0XLMqtUyPRzmVD2AtJkK1cUs3kwC1youH9F1sTb%2B4dyH6jeC4fpoX9JX9IzHG%2Budxm5xpl9ty5rb3VLpUWufuBvq3kqInxxUbhMs2y2k5MPL99LYGOrIBha84wmqVq16dbxhCs5nwPYVxf8Eo%2FG51UCCtFW9zmN%2FGZjDbnt3jLPsGTFGTZxgZvl2G7CBsGhD%2Fq6Imi%2BmHdM%2FEyWmI6d2fRv8fHohcMprVH4v1B6fZzEM0Cx2v588ehyVey3%2BPSRP13%2F0SIM6%2Bhq2vGvD6vlP%2FFW3gNJzOuO4uva4Ag%2BeM2l6S5GS8mbW2SXqh5Wn5ccw38fOXYe6J9eXUlLWYSlbF7UN%2Br63602o37A%3D%3D&X-Amz-SignedHeaders=host&x-id=GetObject&X-Amz-Signature=31a755119f7c5f3f3ffdcd8a22fba8b90ad9b9898d2f684866d23a344c43b34b)
4. For Ezoic-generated meta tags, insert the required value and add the tag to the page.
![](https://support-osticket.s3.us-west-1.amazonaws.com/article_uploads/I27LU1epHzHq37M57btsMiBg380%3D_VFJY6iAZyBd0AGw-7xuMhg%3D%3D?X-Amz-Algorithm=AWS4-HMAC-SHA256&X-Amz-Credential=ASIARCESARAIYFA2RVM6%2F20240908%2Fus-west-1%2Fs3%2Faws4_request&X-Amz-Date=20240908T070324Z&X-Amz-Expires=900&X-Amz-Security-Token=IQoJb3JpZ2luX2VjEBcaCXVzLWVhc3QtMSJGMEQCIHWObLMCJxKtcOcm8jq%2FjhMC2yZOaoa3jiJWMfA8jmFgAiA2hGvtqLTipyc09exgKl%2Fjxjhif3HfMmhJTQYC2nBixiq6BQg%2FEAAaDDA3MzMyMDY2MzA1NyIMRPrV48MIY84FbYM3KpcFJIvu%2B3Ao%2BLaNUInHo2weu9KUVchs1g0Lh7mfuh%2BrmGvOutW%2FVG8Vf8RrguVvovgQXiTBBfmo6Uy3eE79bPOL0SkoAjrg%2FQ%2BTTxQrxuFugVrPTgRK%2F1ZU1w725VrvAiUWJdMLJoJxC17%2F0paTlCSq0EsShyAVxX5YGtZi%2FZyU782P%2FfDqSLG3hjjErFIZJ%2FcGJCRH76rRRSFsXYwFCDUIKw5s%2FEMAnq9pvKjOefJ252D7OjajMBh%2FKefqlXQuLXMkPvvZBi1Xuy2Ec6uReMKHf4aAmDroH58jITN9Q8fOk3U8uV5Zha93JjhvoQb95UCTFpKwzDAQy3D5U42uotde%2FzyB7EwPLKuH0VwEsnIobhK02%2FDs0WTBP%2B29GKnEvkVQLenqg81mVQEtE8v1BX2GDRdeVYnHcGeg1wBsWyI1SJ9xOcLVcGRQZRVpjPpApYWT5XEh3fgx8lFdDfIi%2Fu%2BQk8%2FmpM6lSSY7tH1ALKR0tFeWc8pmpF4L2tt2A96ySlI9hOLcaF2XKYPv%2FSE%2FM3Y6AVAq3%2F54TFNOo1ZA1qsb7N6XHOrZp8N2jz4mHR2%2BYtnQVVtEKAFNIOnHkqmZWeFxadpJoU2sY6Na7LY0wrBEGg8UeN%2FDDak4O0L3bJ3Byl9crNq2wc2CDo3FSXPAmI3coeSuDV4IkiurOlJ%2FSzVBKt1MfpJkiYRnl%2FvwJ3yTBO66KA3kOf%2BOluWRaAuOtWc%2Fio0ZLQz2qOTi8ZqQHx7%2FFuTZLFiumSkBJOxDmYkne3szo8Ux5YX5lNc0XLMqtUyPRzmVD2AtJkK1cUs3kwC1youH9F1sTb%2B4dyH6jeC4fpoX9JX9IzHG%2Budxm5xpl9ty5rb3VLpUWufuBvq3kqInxxUbhMs2y2k5MPL99LYGOrIBha84wmqVq16dbxhCs5nwPYVxf8Eo%2FG51UCCtFW9zmN%2FGZjDbnt3jLPsGTFGTZxgZvl2G7CBsGhD%2Fq6Imi%2BmHdM%2FEyWmI6d2fRv8fHohcMprVH4v1B6fZzEM0Cx2v588ehyVey3%2BPSRP13%2F0SIM6%2Bhq2vGvD6vlP%2FFW3gNJzOuO4uva4Ag%2BeM2l6S5GS8mbW2SXqh5Wn5ccw38fOXYe6J9eXUlLWYSlbF7UN%2Br63602o37A%3D%3D&X-Amz-SignedHeaders=host&x-id=GetObject&X-Amz-Signature=1be8ebbe5382eb17b8fd0d88259eabf7dfd7e2f14f07ba8b188a19aa0a4763f5)
5. In the table, specify the Key Name field (DFP key name) and the Element Name (corresponding tag in your source code).
6. Add the values for the keys. Enter each value on a new line, with an optional human-readable label.
![](https://support-osticket.s3.us-west-1.amazonaws.com/article_uploads/EwuMKzEUM2I5kEdAGY2ek33dVBQ%3D_b6aK1hOYf%2BGmIgv7teD2kg%3D%3D?X-Amz-Algorithm=AWS4-HMAC-SHA256&X-Amz-Credential=ASIARCESARAIYFA2RVM6%2F20240908%2Fus-west-1%2Fs3%2Faws4_request&X-Amz-Date=20240908T070324Z&X-Amz-Expires=900&X-Amz-Security-Token=IQoJb3JpZ2luX2VjEBcaCXVzLWVhc3QtMSJGMEQCIHWObLMCJxKtcOcm8jq%2FjhMC2yZOaoa3jiJWMfA8jmFgAiA2hGvtqLTipyc09exgKl%2Fjxjhif3HfMmhJTQYC2nBixiq6BQg%2FEAAaDDA3MzMyMDY2MzA1NyIMRPrV48MIY84FbYM3KpcFJIvu%2B3Ao%2BLaNUInHo2weu9KUVchs1g0Lh7mfuh%2BrmGvOutW%2FVG8Vf8RrguVvovgQXiTBBfmo6Uy3eE79bPOL0SkoAjrg%2FQ%2BTTxQrxuFugVrPTgRK%2F1ZU1w725VrvAiUWJdMLJoJxC17%2F0paTlCSq0EsShyAVxX5YGtZi%2FZyU782P%2FfDqSLG3hjjErFIZJ%2FcGJCRH76rRRSFsXYwFCDUIKw5s%2FEMAnq9pvKjOefJ252D7OjajMBh%2FKefqlXQuLXMkPvvZBi1Xuy2Ec6uReMKHf4aAmDroH58jITN9Q8fOk3U8uV5Zha93JjhvoQb95UCTFpKwzDAQy3D5U42uotde%2FzyB7EwPLKuH0VwEsnIobhK02%2FDs0WTBP%2B29GKnEvkVQLenqg81mVQEtE8v1BX2GDRdeVYnHcGeg1wBsWyI1SJ9xOcLVcGRQZRVpjPpApYWT5XEh3fgx8lFdDfIi%2Fu%2BQk8%2FmpM6lSSY7tH1ALKR0tFeWc8pmpF4L2tt2A96ySlI9hOLcaF2XKYPv%2FSE%2FM3Y6AVAq3%2F54TFNOo1ZA1qsb7N6XHOrZp8N2jz4mHR2%2BYtnQVVtEKAFNIOnHkqmZWeFxadpJoU2sY6Na7LY0wrBEGg8UeN%2FDDak4O0L3bJ3Byl9crNq2wc2CDo3FSXPAmI3coeSuDV4IkiurOlJ%2FSzVBKt1MfpJkiYRnl%2FvwJ3yTBO66KA3kOf%2BOluWRaAuOtWc%2Fio0ZLQz2qOTi8ZqQHx7%2FFuTZLFiumSkBJOxDmYkne3szo8Ux5YX5lNc0XLMqtUyPRzmVD2AtJkK1cUs3kwC1youH9F1sTb%2B4dyH6jeC4fpoX9JX9IzHG%2Budxm5xpl9ty5rb3VLpUWufuBvq3kqInxxUbhMs2y2k5MPL99LYGOrIBha84wmqVq16dbxhCs5nwPYVxf8Eo%2FG51UCCtFW9zmN%2FGZjDbnt3jLPsGTFGTZxgZvl2G7CBsGhD%2Fq6Imi%2BmHdM%2FEyWmI6d2fRv8fHohcMprVH4v1B6fZzEM0Cx2v588ehyVey3%2BPSRP13%2F0SIM6%2Bhq2vGvD6vlP%2FFW3gNJzOuO4uva4Ag%2BeM2l6S5GS8mbW2SXqh5Wn5ccw38fOXYe6J9eXUlLWYSlbF7UN%2Br63602o37A%3D%3D&X-Amz-SignedHeaders=host&x-id=GetObject&X-Amz-Signature=8ec981be381fd7ab002c0e94caa18fa3bb6f438d571557c03ce36510a8a250b7)
7. (Optional) Create rules to control which ad placements to show or hide based on Key/Value parameters:
a. Go to Ezoic Ads > Ad Positions > Advanced > Key Value Settings and click on 'Settings'.
b. Click the "Rules" > "Create New Rule" button.
c. Select the keys and values that will trigger the rule.
![](https://support-osticket.s3.us-west-1.amazonaws.com/article_uploads/1pP2xSeVIcPSWnMTOwEhai1Tur0%3D_BtPnM7k8KSeyqyGRAr-Yvw%3D%3D?X-Amz-Algorithm=AWS4-HMAC-SHA256&X-Amz-Credential=ASIARCESARAIYFA2RVM6%2F20240908%2Fus-west-1%2Fs3%2Faws4_request&X-Amz-Date=20240908T070324Z&X-Amz-Expires=900&X-Amz-Security-Token=IQoJb3JpZ2luX2VjEBcaCXVzLWVhc3QtMSJGMEQCIHWObLMCJxKtcOcm8jq%2FjhMC2yZOaoa3jiJWMfA8jmFgAiA2hGvtqLTipyc09exgKl%2Fjxjhif3HfMmhJTQYC2nBixiq6BQg%2FEAAaDDA3MzMyMDY2MzA1NyIMRPrV48MIY84FbYM3KpcFJIvu%2B3Ao%2BLaNUInHo2weu9KUVchs1g0Lh7mfuh%2BrmGvOutW%2FVG8Vf8RrguVvovgQXiTBBfmo6Uy3eE79bPOL0SkoAjrg%2FQ%2BTTxQrxuFugVrPTgRK%2F1ZU1w725VrvAiUWJdMLJoJxC17%2F0paTlCSq0EsShyAVxX5YGtZi%2FZyU782P%2FfDqSLG3hjjErFIZJ%2FcGJCRH76rRRSFsXYwFCDUIKw5s%2FEMAnq9pvKjOefJ252D7OjajMBh%2FKefqlXQuLXMkPvvZBi1Xuy2Ec6uReMKHf4aAmDroH58jITN9Q8fOk3U8uV5Zha93JjhvoQb95UCTFpKwzDAQy3D5U42uotde%2FzyB7EwPLKuH0VwEsnIobhK02%2FDs0WTBP%2B29GKnEvkVQLenqg81mVQEtE8v1BX2GDRdeVYnHcGeg1wBsWyI1SJ9xOcLVcGRQZRVpjPpApYWT5XEh3fgx8lFdDfIi%2Fu%2BQk8%2FmpM6lSSY7tH1ALKR0tFeWc8pmpF4L2tt2A96ySlI9hOLcaF2XKYPv%2FSE%2FM3Y6AVAq3%2F54TFNOo1ZA1qsb7N6XHOrZp8N2jz4mHR2%2BYtnQVVtEKAFNIOnHkqmZWeFxadpJoU2sY6Na7LY0wrBEGg8UeN%2FDDak4O0L3bJ3Byl9crNq2wc2CDo3FSXPAmI3coeSuDV4IkiurOlJ%2FSzVBKt1MfpJkiYRnl%2FvwJ3yTBO66KA3kOf%2BOluWRaAuOtWc%2Fio0ZLQz2qOTi8ZqQHx7%2FFuTZLFiumSkBJOxDmYkne3szo8Ux5YX5lNc0XLMqtUyPRzmVD2AtJkK1cUs3kwC1youH9F1sTb%2B4dyH6jeC4fpoX9JX9IzHG%2Budxm5xpl9ty5rb3VLpUWufuBvq3kqInxxUbhMs2y2k5MPL99LYGOrIBha84wmqVq16dbxhCs5nwPYVxf8Eo%2FG51UCCtFW9zmN%2FGZjDbnt3jLPsGTFGTZxgZvl2G7CBsGhD%2Fq6Imi%2BmHdM%2FEyWmI6d2fRv8fHohcMprVH4v1B6fZzEM0Cx2v588ehyVey3%2BPSRP13%2F0SIM6%2Bhq2vGvD6vlP%2FFW3gNJzOuO4uva4Ag%2BeM2l6S5GS8mbW2SXqh5Wn5ccw38fOXYe6J9eXUlLWYSlbF7UN%2Br63602o37A%3D%3D&X-Amz-SignedHeaders=host&x-id=GetObject&X-Amz-Signature=7332b2cba3d5ebb5348e144ecdeb36a55177a65043044089ed5daead9e2f876e)
d. Assign the rules to the Ad Placeholders you want to control:
d1. Choose the Ad Placeholder and go to the edit form.
d2. Go to 'Settings' and select 'Apply' to apply the rule.
![](https://support-osticket.s3.us-west-1.amazonaws.com/article_uploads/n6QIcRpEY3ZTenmI3xfOBYrmgdo%3D_7Hhs%2BCIbrUHaYnzZK-FnaQ%3D%3D?X-Amz-Algorithm=AWS4-HMAC-SHA256&X-Amz-Credential=ASIARCESARAIYFA2RVM6%2F20240908%2Fus-west-1%2Fs3%2Faws4_request&X-Amz-Date=20240908T070324Z&X-Amz-Expires=900&X-Amz-Security-Token=IQoJb3JpZ2luX2VjEBcaCXVzLWVhc3QtMSJGMEQCIHWObLMCJxKtcOcm8jq%2FjhMC2yZOaoa3jiJWMfA8jmFgAiA2hGvtqLTipyc09exgKl%2Fjxjhif3HfMmhJTQYC2nBixiq6BQg%2FEAAaDDA3MzMyMDY2MzA1NyIMRPrV48MIY84FbYM3KpcFJIvu%2B3Ao%2BLaNUInHo2weu9KUVchs1g0Lh7mfuh%2BrmGvOutW%2FVG8Vf8RrguVvovgQXiTBBfmo6Uy3eE79bPOL0SkoAjrg%2FQ%2BTTxQrxuFugVrPTgRK%2F1ZU1w725VrvAiUWJdMLJoJxC17%2F0paTlCSq0EsShyAVxX5YGtZi%2FZyU782P%2FfDqSLG3hjjErFIZJ%2FcGJCRH76rRRSFsXYwFCDUIKw5s%2FEMAnq9pvKjOefJ252D7OjajMBh%2FKefqlXQuLXMkPvvZBi1Xuy2Ec6uReMKHf4aAmDroH58jITN9Q8fOk3U8uV5Zha93JjhvoQb95UCTFpKwzDAQy3D5U42uotde%2FzyB7EwPLKuH0VwEsnIobhK02%2FDs0WTBP%2B29GKnEvkVQLenqg81mVQEtE8v1BX2GDRdeVYnHcGeg1wBsWyI1SJ9xOcLVcGRQZRVpjPpApYWT5XEh3fgx8lFdDfIi%2Fu%2BQk8%2FmpM6lSSY7tH1ALKR0tFeWc8pmpF4L2tt2A96ySlI9hOLcaF2XKYPv%2FSE%2FM3Y6AVAq3%2F54TFNOo1ZA1qsb7N6XHOrZp8N2jz4mHR2%2BYtnQVVtEKAFNIOnHkqmZWeFxadpJoU2sY6Na7LY0wrBEGg8UeN%2FDDak4O0L3bJ3Byl9crNq2wc2CDo3FSXPAmI3coeSuDV4IkiurOlJ%2FSzVBKt1MfpJkiYRnl%2FvwJ3yTBO66KA3kOf%2BOluWRaAuOtWc%2Fio0ZLQz2qOTi8ZqQHx7%2FFuTZLFiumSkBJOxDmYkne3szo8Ux5YX5lNc0XLMqtUyPRzmVD2AtJkK1cUs3kwC1youH9F1sTb%2B4dyH6jeC4fpoX9JX9IzHG%2Budxm5xpl9ty5rb3VLpUWufuBvq3kqInxxUbhMs2y2k5MPL99LYGOrIBha84wmqVq16dbxhCs5nwPYVxf8Eo%2FG51UCCtFW9zmN%2FGZjDbnt3jLPsGTFGTZxgZvl2G7CBsGhD%2Fq6Imi%2BmHdM%2FEyWmI6d2fRv8fHohcMprVH4v1B6fZzEM0Cx2v588ehyVey3%2BPSRP13%2F0SIM6%2Bhq2vGvD6vlP%2FFW3gNJzOuO4uva4Ag%2BeM2l6S5GS8mbW2SXqh5Wn5ccw38fOXYe6J9eXUlLWYSlbF7UN%2Br63602o37A%3D%3D&X-Amz-SignedHeaders=host&x-id=GetObject&X-Amz-Signature=83cd6e20a94b047bbeb05dd98c888e69994e65aeaaf399e4b8e6bbf9632fee26)
d3. Alternatively, go to your placeholder list, select the edit option, navigate to the Key Value Rules section, and select which rule(s) to apply.
![](https://support-osticket.s3.us-west-1.amazonaws.com/article_uploads/KRKIFD4iSWP%2B9OwQTfZfg2s0IFU%3D_pUr2rbmzQ%2BTvasliKiJOdQ%3D%3D?X-Amz-Algorithm=AWS4-HMAC-SHA256&X-Amz-Credential=ASIARCESARAIYFA2RVM6%2F20240908%2Fus-west-1%2Fs3%2Faws4_request&X-Amz-Date=20240908T070324Z&X-Amz-Expires=900&X-Amz-Security-Token=IQoJb3JpZ2luX2VjEBcaCXVzLWVhc3QtMSJGMEQCIHWObLMCJxKtcOcm8jq%2FjhMC2yZOaoa3jiJWMfA8jmFgAiA2hGvtqLTipyc09exgKl%2Fjxjhif3HfMmhJTQYC2nBixiq6BQg%2FEAAaDDA3MzMyMDY2MzA1NyIMRPrV48MIY84FbYM3KpcFJIvu%2B3Ao%2BLaNUInHo2weu9KUVchs1g0Lh7mfuh%2BrmGvOutW%2FVG8Vf8RrguVvovgQXiTBBfmo6Uy3eE79bPOL0SkoAjrg%2FQ%2BTTxQrxuFugVrPTgRK%2F1ZU1w725VrvAiUWJdMLJoJxC17%2F0paTlCSq0EsShyAVxX5YGtZi%2FZyU782P%2FfDqSLG3hjjErFIZJ%2FcGJCRH76rRRSFsXYwFCDUIKw5s%2FEMAnq9pvKjOefJ252D7OjajMBh%2FKefqlXQuLXMkPvvZBi1Xuy2Ec6uReMKHf4aAmDroH58jITN9Q8fOk3U8uV5Zha93JjhvoQb95UCTFpKwzDAQy3D5U42uotde%2FzyB7EwPLKuH0VwEsnIobhK02%2FDs0WTBP%2B29GKnEvkVQLenqg81mVQEtE8v1BX2GDRdeVYnHcGeg1wBsWyI1SJ9xOcLVcGRQZRVpjPpApYWT5XEh3fgx8lFdDfIi%2Fu%2BQk8%2FmpM6lSSY7tH1ALKR0tFeWc8pmpF4L2tt2A96ySlI9hOLcaF2XKYPv%2FSE%2FM3Y6AVAq3%2F54TFNOo1ZA1qsb7N6XHOrZp8N2jz4mHR2%2BYtnQVVtEKAFNIOnHkqmZWeFxadpJoU2sY6Na7LY0wrBEGg8UeN%2FDDak4O0L3bJ3Byl9crNq2wc2CDo3FSXPAmI3coeSuDV4IkiurOlJ%2FSzVBKt1MfpJkiYRnl%2FvwJ3yTBO66KA3kOf%2BOluWRaAuOtWc%2Fio0ZLQz2qOTi8ZqQHx7%2FFuTZLFiumSkBJOxDmYkne3szo8Ux5YX5lNc0XLMqtUyPRzmVD2AtJkK1cUs3kwC1youH9F1sTb%2B4dyH6jeC4fpoX9JX9IzHG%2Budxm5xpl9ty5rb3VLpUWufuBvq3kqInxxUbhMs2y2k5MPL99LYGOrIBha84wmqVq16dbxhCs5nwPYVxf8Eo%2FG51UCCtFW9zmN%2FGZjDbnt3jLPsGTFGTZxgZvl2G7CBsGhD%2Fq6Imi%2BmHdM%2FEyWmI6d2fRv8fHohcMprVH4v1B6fZzEM0Cx2v588ehyVey3%2BPSRP13%2F0SIM6%2Bhq2vGvD6vlP%2FFW3gNJzOuO4uva4Ag%2BeM2l6S5GS8mbW2SXqh5Wn5ccw38fOXYe6J9eXUlLWYSlbF7UN%2Br63602o37A%3D%3D&X-Amz-SignedHeaders=host&x-id=GetObject&X-Amz-Signature=f7bd799c43acacb6a50786a72b388d7729242cc3ca2c792e376129740f41f1f9)
![](https://support-osticket.s3.us-west-1.amazonaws.com/article_uploads/P5ocpKMCb9YENQg5DhjUd7AM91E%3D_Pzhcvp%2BzhpszJLk0jB9v%2BQ%3D%3D?X-Amz-Algorithm=AWS4-HMAC-SHA256&X-Amz-Credential=ASIARCESARAIYFA2RVM6%2F20240908%2Fus-west-1%2Fs3%2Faws4_request&X-Amz-Date=20240908T070324Z&X-Amz-Expires=900&X-Amz-Security-Token=IQoJb3JpZ2luX2VjEBcaCXVzLWVhc3QtMSJGMEQCIHWObLMCJxKtcOcm8jq%2FjhMC2yZOaoa3jiJWMfA8jmFgAiA2hGvtqLTipyc09exgKl%2Fjxjhif3HfMmhJTQYC2nBixiq6BQg%2FEAAaDDA3MzMyMDY2MzA1NyIMRPrV48MIY84FbYM3KpcFJIvu%2B3Ao%2BLaNUInHo2weu9KUVchs1g0Lh7mfuh%2BrmGvOutW%2FVG8Vf8RrguVvovgQXiTBBfmo6Uy3eE79bPOL0SkoAjrg%2FQ%2BTTxQrxuFugVrPTgRK%2F1ZU1w725VrvAiUWJdMLJoJxC17%2F0paTlCSq0EsShyAVxX5YGtZi%2FZyU782P%2FfDqSLG3hjjErFIZJ%2FcGJCRH76rRRSFsXYwFCDUIKw5s%2FEMAnq9pvKjOefJ252D7OjajMBh%2FKefqlXQuLXMkPvvZBi1Xuy2Ec6uReMKHf4aAmDroH58jITN9Q8fOk3U8uV5Zha93JjhvoQb95UCTFpKwzDAQy3D5U42uotde%2FzyB7EwPLKuH0VwEsnIobhK02%2FDs0WTBP%2B29GKnEvkVQLenqg81mVQEtE8v1BX2GDRdeVYnHcGeg1wBsWyI1SJ9xOcLVcGRQZRVpjPpApYWT5XEh3fgx8lFdDfIi%2Fu%2BQk8%2FmpM6lSSY7tH1ALKR0tFeWc8pmpF4L2tt2A96ySlI9hOLcaF2XKYPv%2FSE%2FM3Y6AVAq3%2F54TFNOo1ZA1qsb7N6XHOrZp8N2jz4mHR2%2BYtnQVVtEKAFNIOnHkqmZWeFxadpJoU2sY6Na7LY0wrBEGg8UeN%2FDDak4O0L3bJ3Byl9crNq2wc2CDo3FSXPAmI3coeSuDV4IkiurOlJ%2FSzVBKt1MfpJkiYRnl%2FvwJ3yTBO66KA3kOf%2BOluWRaAuOtWc%2Fio0ZLQz2qOTi8ZqQHx7%2FFuTZLFiumSkBJOxDmYkne3szo8Ux5YX5lNc0XLMqtUyPRzmVD2AtJkK1cUs3kwC1youH9F1sTb%2B4dyH6jeC4fpoX9JX9IzHG%2Budxm5xpl9ty5rb3VLpUWufuBvq3kqInxxUbhMs2y2k5MPL99LYGOrIBha84wmqVq16dbxhCs5nwPYVxf8Eo%2FG51UCCtFW9zmN%2FGZjDbnt3jLPsGTFGTZxgZvl2G7CBsGhD%2Fq6Imi%2BmHdM%2FEyWmI6d2fRv8fHohcMprVH4v1B6fZzEM0Cx2v588ehyVey3%2BPSRP13%2F0SIM6%2Bhq2vGvD6vlP%2FFW3gNJzOuO4uva4Ag%2BeM2l6S5GS8mbW2SXqh5Wn5ccw38fOXYe6J9eXUlLWYSlbF7UN%2Br63602o37A%3D%3D&X-Amz-SignedHeaders=host&x-id=GetObject&X-Amz-Signature=d9411729182dbd6036440b28b561277ab984b6f715082c4117ce6dc2a86a334b)
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8. Once your keys, values, and rules (if any) are set up, the corresponding ad slot will be included/excluded based on your rules. The system will call setTargeting (key, value) on that page with the Key Name and Value of the triggered key.