1. Install the Key Value app from the Ezoic platform. Navigate to EzoicAds > Ad Positions > Advanced > Key Value Settings > Turn On.
2. Hit 'Add Key'.
![](https://support-osticket.s3.us-west-1.amazonaws.com/article_uploads/ZFlbJsZk9mcSALqvvbOx4MisPqU%3D_g3pY2Gr69JviZq-CU8rPoA%3D%3D?X-Amz-Algorithm=AWS4-HMAC-SHA256&X-Amz-Credential=ASIARCESARAIZGBEAT53%2F20240825%2Fus-west-1%2Fs3%2Faws4_request&X-Amz-Date=20240825T203534Z&X-Amz-Expires=900&X-Amz-Security-Token=IQoJb3JpZ2luX2VjENT%2F%2F%2F%2F%2F%2F%2F%2F%2F%2FwEaCXVzLWVhc3QtMSJIMEYCIQCpcXnGGq4ISJdsxvPVY1Pa3z176vTxCEpp4oOK1AHRSwIhALzhWlh84opSZL3mSXOrc5DGw3JuD0rNU0JC4uDLZv%2FwKsMFCN3%2F%2F%2F%2F%2F%2F%2F%2F%2F%2FwEQABoMMDczMzIwNjYzMDU3Igxwc5EPDfXKobX2K7kqlwXpuO9sKKDP%2FlTK3hytqat7FkUic%2BK09GCpOuPKk5POdTVeVhwne8twt3248jyQI6%2FoZa7SgKxA88wAOipXIwyNrYEBJFK7FOZTXksf0U4kM4PV5Xc23q3OuQYlH6DuhUP7%2FxfNUj008ngYNC7JxOqGTgfsvGii63nEhsHDZBHa%2FmJ1dJCxUgvsaZa0zhZ4zSAz%2FhLdiqJygHVsLrh6cV0WFZqfenGhmaCBYA7d8mj7ZtepinC4tP8nlrp1nUSHQxzR3PD4k1pS11AUT6up48wf6uDRiTn8%2FYKrLc7Q38Wb4iqdRl2wqNqZdRHAlhJQoP8vvinKAtjZO3vardNC6%2Bss1sPYPoinV0DLtIDBWPp%2BTU9xNrt2HQu%2Brhh8qU5FSBG34Z7TsyeZDPwvIQK4o1zYfnplIX0JAx7dfbkg%2F5GpB2PNk%2B%2FhWZ1y6UhFs8M6414S7y9AY44VG0wJZnvaQ3N%2Fvmw5G%2B%2FYJno6Br1Obg3Acdg%2FeCFpnHwMOd4DnEcn2rhM3jScCLcCDNcYB3Vh059akPotd0sdY88Qx5meTznuoNLgUwD%2FSQIEadtIs8x5CRfAh8xHtkUtpjn5UT85aUJ1vLNw%2FSIjud5Ax6v%2FEMQBZO5UGddI1KzmP8rRk50fAEWpLI1O0j519ZfqvUnLYmGN%2FEcXumQKlBPZfc8Eb%2B4PXLEHu3kkW1KLBBACVMdMkkTx7OyM4hM2mMCEhirEI5eIgmLJwBE4REEs7zDSEWKlM9sF9dNzg0teyJV8Hc6sPjSGkwCS4BlzGPJoCS%2BuvCmHkvKxISkUc6n1k4pDn3dDf2TR3duAdLipMHaGzit%2Fx9iDzvxTWHBz0GRLg9j62B5EbGR2sXpq1MERZkrT4IUlM%2BIx9SKaij4wyZeutgY6sAGMpX%2Fo%2F1lTQ8lSjYwhKya%2Fm%2BYv5%2FqHuLHHtoRXheZF6MyD5XKmNeO9TWl%2FyyX2enGNK8koGnBjBbEytwj3sxvGVwijyqIKKVMmp8y7x3zc3JYbeaBx0k5fywOCI4vVG5ScrDXUVCvI5zB0zM7q37Zq2d8SNjNwBm4vkze4dBovoYuU%2FAcGPUDG2pIfFFTzaoANpo1PAKj8UlJJhIMwrZcP9Nka9JDcWSTlv7zqfDbsRw%3D%3D&X-Amz-SignedHeaders=host&x-id=GetObject&X-Amz-Signature=cc266161b6dd75d924e791c8a1eead958ddd61b89354594fe714c3d3e37d7238)
3. Decide on the type of key to use: tags, custom tags, or calls to .setTargeting(). Select the key type using the drop-down menu.
![](https://support-osticket.s3.us-west-1.amazonaws.com/article_uploads/chPyN54Gtm-fsJ3%2B8cf4WN5j6Zc%3D_AmPFB5zp%2BmfJQbMRhAjIYQ%3D%3D?X-Amz-Algorithm=AWS4-HMAC-SHA256&X-Amz-Credential=ASIARCESARAIZGBEAT53%2F20240825%2Fus-west-1%2Fs3%2Faws4_request&X-Amz-Date=20240825T203534Z&X-Amz-Expires=900&X-Amz-Security-Token=IQoJb3JpZ2luX2VjENT%2F%2F%2F%2F%2F%2F%2F%2F%2F%2FwEaCXVzLWVhc3QtMSJIMEYCIQCpcXnGGq4ISJdsxvPVY1Pa3z176vTxCEpp4oOK1AHRSwIhALzhWlh84opSZL3mSXOrc5DGw3JuD0rNU0JC4uDLZv%2FwKsMFCN3%2F%2F%2F%2F%2F%2F%2F%2F%2F%2FwEQABoMMDczMzIwNjYzMDU3Igxwc5EPDfXKobX2K7kqlwXpuO9sKKDP%2FlTK3hytqat7FkUic%2BK09GCpOuPKk5POdTVeVhwne8twt3248jyQI6%2FoZa7SgKxA88wAOipXIwyNrYEBJFK7FOZTXksf0U4kM4PV5Xc23q3OuQYlH6DuhUP7%2FxfNUj008ngYNC7JxOqGTgfsvGii63nEhsHDZBHa%2FmJ1dJCxUgvsaZa0zhZ4zSAz%2FhLdiqJygHVsLrh6cV0WFZqfenGhmaCBYA7d8mj7ZtepinC4tP8nlrp1nUSHQxzR3PD4k1pS11AUT6up48wf6uDRiTn8%2FYKrLc7Q38Wb4iqdRl2wqNqZdRHAlhJQoP8vvinKAtjZO3vardNC6%2Bss1sPYPoinV0DLtIDBWPp%2BTU9xNrt2HQu%2Brhh8qU5FSBG34Z7TsyeZDPwvIQK4o1zYfnplIX0JAx7dfbkg%2F5GpB2PNk%2B%2FhWZ1y6UhFs8M6414S7y9AY44VG0wJZnvaQ3N%2Fvmw5G%2B%2FYJno6Br1Obg3Acdg%2FeCFpnHwMOd4DnEcn2rhM3jScCLcCDNcYB3Vh059akPotd0sdY88Qx5meTznuoNLgUwD%2FSQIEadtIs8x5CRfAh8xHtkUtpjn5UT85aUJ1vLNw%2FSIjud5Ax6v%2FEMQBZO5UGddI1KzmP8rRk50fAEWpLI1O0j519ZfqvUnLYmGN%2FEcXumQKlBPZfc8Eb%2B4PXLEHu3kkW1KLBBACVMdMkkTx7OyM4hM2mMCEhirEI5eIgmLJwBE4REEs7zDSEWKlM9sF9dNzg0teyJV8Hc6sPjSGkwCS4BlzGPJoCS%2BuvCmHkvKxISkUc6n1k4pDn3dDf2TR3duAdLipMHaGzit%2Fx9iDzvxTWHBz0GRLg9j62B5EbGR2sXpq1MERZkrT4IUlM%2BIx9SKaij4wyZeutgY6sAGMpX%2Fo%2F1lTQ8lSjYwhKya%2Fm%2BYv5%2FqHuLHHtoRXheZF6MyD5XKmNeO9TWl%2FyyX2enGNK8koGnBjBbEytwj3sxvGVwijyqIKKVMmp8y7x3zc3JYbeaBx0k5fywOCI4vVG5ScrDXUVCvI5zB0zM7q37Zq2d8SNjNwBm4vkze4dBovoYuU%2FAcGPUDG2pIfFFTzaoANpo1PAKj8UlJJhIMwrZcP9Nka9JDcWSTlv7zqfDbsRw%3D%3D&X-Amz-SignedHeaders=host&x-id=GetObject&X-Amz-Signature=7c1df011c93ccc54cf520ab2600460dd6f1c46abf49f86991032657094f7d966)
4. For Ezoic-generated meta tags, insert the required value and add the tag to the page.
![](https://support-osticket.s3.us-west-1.amazonaws.com/article_uploads/I27LU1epHzHq37M57btsMiBg380%3D_VFJY6iAZyBd0AGw-7xuMhg%3D%3D?X-Amz-Algorithm=AWS4-HMAC-SHA256&X-Amz-Credential=ASIARCESARAIZGBEAT53%2F20240825%2Fus-west-1%2Fs3%2Faws4_request&X-Amz-Date=20240825T203534Z&X-Amz-Expires=900&X-Amz-Security-Token=IQoJb3JpZ2luX2VjENT%2F%2F%2F%2F%2F%2F%2F%2F%2F%2FwEaCXVzLWVhc3QtMSJIMEYCIQCpcXnGGq4ISJdsxvPVY1Pa3z176vTxCEpp4oOK1AHRSwIhALzhWlh84opSZL3mSXOrc5DGw3JuD0rNU0JC4uDLZv%2FwKsMFCN3%2F%2F%2F%2F%2F%2F%2F%2F%2F%2FwEQABoMMDczMzIwNjYzMDU3Igxwc5EPDfXKobX2K7kqlwXpuO9sKKDP%2FlTK3hytqat7FkUic%2BK09GCpOuPKk5POdTVeVhwne8twt3248jyQI6%2FoZa7SgKxA88wAOipXIwyNrYEBJFK7FOZTXksf0U4kM4PV5Xc23q3OuQYlH6DuhUP7%2FxfNUj008ngYNC7JxOqGTgfsvGii63nEhsHDZBHa%2FmJ1dJCxUgvsaZa0zhZ4zSAz%2FhLdiqJygHVsLrh6cV0WFZqfenGhmaCBYA7d8mj7ZtepinC4tP8nlrp1nUSHQxzR3PD4k1pS11AUT6up48wf6uDRiTn8%2FYKrLc7Q38Wb4iqdRl2wqNqZdRHAlhJQoP8vvinKAtjZO3vardNC6%2Bss1sPYPoinV0DLtIDBWPp%2BTU9xNrt2HQu%2Brhh8qU5FSBG34Z7TsyeZDPwvIQK4o1zYfnplIX0JAx7dfbkg%2F5GpB2PNk%2B%2FhWZ1y6UhFs8M6414S7y9AY44VG0wJZnvaQ3N%2Fvmw5G%2B%2FYJno6Br1Obg3Acdg%2FeCFpnHwMOd4DnEcn2rhM3jScCLcCDNcYB3Vh059akPotd0sdY88Qx5meTznuoNLgUwD%2FSQIEadtIs8x5CRfAh8xHtkUtpjn5UT85aUJ1vLNw%2FSIjud5Ax6v%2FEMQBZO5UGddI1KzmP8rRk50fAEWpLI1O0j519ZfqvUnLYmGN%2FEcXumQKlBPZfc8Eb%2B4PXLEHu3kkW1KLBBACVMdMkkTx7OyM4hM2mMCEhirEI5eIgmLJwBE4REEs7zDSEWKlM9sF9dNzg0teyJV8Hc6sPjSGkwCS4BlzGPJoCS%2BuvCmHkvKxISkUc6n1k4pDn3dDf2TR3duAdLipMHaGzit%2Fx9iDzvxTWHBz0GRLg9j62B5EbGR2sXpq1MERZkrT4IUlM%2BIx9SKaij4wyZeutgY6sAGMpX%2Fo%2F1lTQ8lSjYwhKya%2Fm%2BYv5%2FqHuLHHtoRXheZF6MyD5XKmNeO9TWl%2FyyX2enGNK8koGnBjBbEytwj3sxvGVwijyqIKKVMmp8y7x3zc3JYbeaBx0k5fywOCI4vVG5ScrDXUVCvI5zB0zM7q37Zq2d8SNjNwBm4vkze4dBovoYuU%2FAcGPUDG2pIfFFTzaoANpo1PAKj8UlJJhIMwrZcP9Nka9JDcWSTlv7zqfDbsRw%3D%3D&X-Amz-SignedHeaders=host&x-id=GetObject&X-Amz-Signature=39d7ee05feb1221430479e538b0c644e34945b18e6510b3166d211748eaf7d00)
5. In the table, specify the Key Name field (DFP key name) and the Element Name (corresponding tag in your source code).
6. Add the values for the keys. Enter each value on a new line, with an optional human-readable label.
![](https://support-osticket.s3.us-west-1.amazonaws.com/article_uploads/EwuMKzEUM2I5kEdAGY2ek33dVBQ%3D_b6aK1hOYf%2BGmIgv7teD2kg%3D%3D?X-Amz-Algorithm=AWS4-HMAC-SHA256&X-Amz-Credential=ASIARCESARAIZGBEAT53%2F20240825%2Fus-west-1%2Fs3%2Faws4_request&X-Amz-Date=20240825T203534Z&X-Amz-Expires=900&X-Amz-Security-Token=IQoJb3JpZ2luX2VjENT%2F%2F%2F%2F%2F%2F%2F%2F%2F%2FwEaCXVzLWVhc3QtMSJIMEYCIQCpcXnGGq4ISJdsxvPVY1Pa3z176vTxCEpp4oOK1AHRSwIhALzhWlh84opSZL3mSXOrc5DGw3JuD0rNU0JC4uDLZv%2FwKsMFCN3%2F%2F%2F%2F%2F%2F%2F%2F%2F%2FwEQABoMMDczMzIwNjYzMDU3Igxwc5EPDfXKobX2K7kqlwXpuO9sKKDP%2FlTK3hytqat7FkUic%2BK09GCpOuPKk5POdTVeVhwne8twt3248jyQI6%2FoZa7SgKxA88wAOipXIwyNrYEBJFK7FOZTXksf0U4kM4PV5Xc23q3OuQYlH6DuhUP7%2FxfNUj008ngYNC7JxOqGTgfsvGii63nEhsHDZBHa%2FmJ1dJCxUgvsaZa0zhZ4zSAz%2FhLdiqJygHVsLrh6cV0WFZqfenGhmaCBYA7d8mj7ZtepinC4tP8nlrp1nUSHQxzR3PD4k1pS11AUT6up48wf6uDRiTn8%2FYKrLc7Q38Wb4iqdRl2wqNqZdRHAlhJQoP8vvinKAtjZO3vardNC6%2Bss1sPYPoinV0DLtIDBWPp%2BTU9xNrt2HQu%2Brhh8qU5FSBG34Z7TsyeZDPwvIQK4o1zYfnplIX0JAx7dfbkg%2F5GpB2PNk%2B%2FhWZ1y6UhFs8M6414S7y9AY44VG0wJZnvaQ3N%2Fvmw5G%2B%2FYJno6Br1Obg3Acdg%2FeCFpnHwMOd4DnEcn2rhM3jScCLcCDNcYB3Vh059akPotd0sdY88Qx5meTznuoNLgUwD%2FSQIEadtIs8x5CRfAh8xHtkUtpjn5UT85aUJ1vLNw%2FSIjud5Ax6v%2FEMQBZO5UGddI1KzmP8rRk50fAEWpLI1O0j519ZfqvUnLYmGN%2FEcXumQKlBPZfc8Eb%2B4PXLEHu3kkW1KLBBACVMdMkkTx7OyM4hM2mMCEhirEI5eIgmLJwBE4REEs7zDSEWKlM9sF9dNzg0teyJV8Hc6sPjSGkwCS4BlzGPJoCS%2BuvCmHkvKxISkUc6n1k4pDn3dDf2TR3duAdLipMHaGzit%2Fx9iDzvxTWHBz0GRLg9j62B5EbGR2sXpq1MERZkrT4IUlM%2BIx9SKaij4wyZeutgY6sAGMpX%2Fo%2F1lTQ8lSjYwhKya%2Fm%2BYv5%2FqHuLHHtoRXheZF6MyD5XKmNeO9TWl%2FyyX2enGNK8koGnBjBbEytwj3sxvGVwijyqIKKVMmp8y7x3zc3JYbeaBx0k5fywOCI4vVG5ScrDXUVCvI5zB0zM7q37Zq2d8SNjNwBm4vkze4dBovoYuU%2FAcGPUDG2pIfFFTzaoANpo1PAKj8UlJJhIMwrZcP9Nka9JDcWSTlv7zqfDbsRw%3D%3D&X-Amz-SignedHeaders=host&x-id=GetObject&X-Amz-Signature=feaab1190d6d82e0256484c407c388825694172056100a5ff79acb78b7cd3ba0)
7. (Optional) Create rules to control which ad placements to show or hide based on Key/Value parameters:
a. Go to Ezoic Ads > Ad Positions > Advanced > Key Value Settings and click on 'Settings'.
b. Click the "Rules" > "Create New Rule" button.
c. Select the keys and values that will trigger the rule.
![](https://support-osticket.s3.us-west-1.amazonaws.com/article_uploads/1pP2xSeVIcPSWnMTOwEhai1Tur0%3D_BtPnM7k8KSeyqyGRAr-Yvw%3D%3D?X-Amz-Algorithm=AWS4-HMAC-SHA256&X-Amz-Credential=ASIARCESARAIZGBEAT53%2F20240825%2Fus-west-1%2Fs3%2Faws4_request&X-Amz-Date=20240825T203534Z&X-Amz-Expires=900&X-Amz-Security-Token=IQoJb3JpZ2luX2VjENT%2F%2F%2F%2F%2F%2F%2F%2F%2F%2FwEaCXVzLWVhc3QtMSJIMEYCIQCpcXnGGq4ISJdsxvPVY1Pa3z176vTxCEpp4oOK1AHRSwIhALzhWlh84opSZL3mSXOrc5DGw3JuD0rNU0JC4uDLZv%2FwKsMFCN3%2F%2F%2F%2F%2F%2F%2F%2F%2F%2FwEQABoMMDczMzIwNjYzMDU3Igxwc5EPDfXKobX2K7kqlwXpuO9sKKDP%2FlTK3hytqat7FkUic%2BK09GCpOuPKk5POdTVeVhwne8twt3248jyQI6%2FoZa7SgKxA88wAOipXIwyNrYEBJFK7FOZTXksf0U4kM4PV5Xc23q3OuQYlH6DuhUP7%2FxfNUj008ngYNC7JxOqGTgfsvGii63nEhsHDZBHa%2FmJ1dJCxUgvsaZa0zhZ4zSAz%2FhLdiqJygHVsLrh6cV0WFZqfenGhmaCBYA7d8mj7ZtepinC4tP8nlrp1nUSHQxzR3PD4k1pS11AUT6up48wf6uDRiTn8%2FYKrLc7Q38Wb4iqdRl2wqNqZdRHAlhJQoP8vvinKAtjZO3vardNC6%2Bss1sPYPoinV0DLtIDBWPp%2BTU9xNrt2HQu%2Brhh8qU5FSBG34Z7TsyeZDPwvIQK4o1zYfnplIX0JAx7dfbkg%2F5GpB2PNk%2B%2FhWZ1y6UhFs8M6414S7y9AY44VG0wJZnvaQ3N%2Fvmw5G%2B%2FYJno6Br1Obg3Acdg%2FeCFpnHwMOd4DnEcn2rhM3jScCLcCDNcYB3Vh059akPotd0sdY88Qx5meTznuoNLgUwD%2FSQIEadtIs8x5CRfAh8xHtkUtpjn5UT85aUJ1vLNw%2FSIjud5Ax6v%2FEMQBZO5UGddI1KzmP8rRk50fAEWpLI1O0j519ZfqvUnLYmGN%2FEcXumQKlBPZfc8Eb%2B4PXLEHu3kkW1KLBBACVMdMkkTx7OyM4hM2mMCEhirEI5eIgmLJwBE4REEs7zDSEWKlM9sF9dNzg0teyJV8Hc6sPjSGkwCS4BlzGPJoCS%2BuvCmHkvKxISkUc6n1k4pDn3dDf2TR3duAdLipMHaGzit%2Fx9iDzvxTWHBz0GRLg9j62B5EbGR2sXpq1MERZkrT4IUlM%2BIx9SKaij4wyZeutgY6sAGMpX%2Fo%2F1lTQ8lSjYwhKya%2Fm%2BYv5%2FqHuLHHtoRXheZF6MyD5XKmNeO9TWl%2FyyX2enGNK8koGnBjBbEytwj3sxvGVwijyqIKKVMmp8y7x3zc3JYbeaBx0k5fywOCI4vVG5ScrDXUVCvI5zB0zM7q37Zq2d8SNjNwBm4vkze4dBovoYuU%2FAcGPUDG2pIfFFTzaoANpo1PAKj8UlJJhIMwrZcP9Nka9JDcWSTlv7zqfDbsRw%3D%3D&X-Amz-SignedHeaders=host&x-id=GetObject&X-Amz-Signature=162b4cfc7c3a38989c5f27303a040c4a3c1bfe4c8ae3d283b07d3443913f0043)
d. Assign the rules to the Ad Placeholders you want to control:
d1. Choose the Ad Placeholder and go to the edit form.
d2. Go to 'Settings' and select 'Apply' to apply the rule.
![](https://support-osticket.s3.us-west-1.amazonaws.com/article_uploads/n6QIcRpEY3ZTenmI3xfOBYrmgdo%3D_7Hhs%2BCIbrUHaYnzZK-FnaQ%3D%3D?X-Amz-Algorithm=AWS4-HMAC-SHA256&X-Amz-Credential=ASIARCESARAIZGBEAT53%2F20240825%2Fus-west-1%2Fs3%2Faws4_request&X-Amz-Date=20240825T203534Z&X-Amz-Expires=900&X-Amz-Security-Token=IQoJb3JpZ2luX2VjENT%2F%2F%2F%2F%2F%2F%2F%2F%2F%2FwEaCXVzLWVhc3QtMSJIMEYCIQCpcXnGGq4ISJdsxvPVY1Pa3z176vTxCEpp4oOK1AHRSwIhALzhWlh84opSZL3mSXOrc5DGw3JuD0rNU0JC4uDLZv%2FwKsMFCN3%2F%2F%2F%2F%2F%2F%2F%2F%2F%2FwEQABoMMDczMzIwNjYzMDU3Igxwc5EPDfXKobX2K7kqlwXpuO9sKKDP%2FlTK3hytqat7FkUic%2BK09GCpOuPKk5POdTVeVhwne8twt3248jyQI6%2FoZa7SgKxA88wAOipXIwyNrYEBJFK7FOZTXksf0U4kM4PV5Xc23q3OuQYlH6DuhUP7%2FxfNUj008ngYNC7JxOqGTgfsvGii63nEhsHDZBHa%2FmJ1dJCxUgvsaZa0zhZ4zSAz%2FhLdiqJygHVsLrh6cV0WFZqfenGhmaCBYA7d8mj7ZtepinC4tP8nlrp1nUSHQxzR3PD4k1pS11AUT6up48wf6uDRiTn8%2FYKrLc7Q38Wb4iqdRl2wqNqZdRHAlhJQoP8vvinKAtjZO3vardNC6%2Bss1sPYPoinV0DLtIDBWPp%2BTU9xNrt2HQu%2Brhh8qU5FSBG34Z7TsyeZDPwvIQK4o1zYfnplIX0JAx7dfbkg%2F5GpB2PNk%2B%2FhWZ1y6UhFs8M6414S7y9AY44VG0wJZnvaQ3N%2Fvmw5G%2B%2FYJno6Br1Obg3Acdg%2FeCFpnHwMOd4DnEcn2rhM3jScCLcCDNcYB3Vh059akPotd0sdY88Qx5meTznuoNLgUwD%2FSQIEadtIs8x5CRfAh8xHtkUtpjn5UT85aUJ1vLNw%2FSIjud5Ax6v%2FEMQBZO5UGddI1KzmP8rRk50fAEWpLI1O0j519ZfqvUnLYmGN%2FEcXumQKlBPZfc8Eb%2B4PXLEHu3kkW1KLBBACVMdMkkTx7OyM4hM2mMCEhirEI5eIgmLJwBE4REEs7zDSEWKlM9sF9dNzg0teyJV8Hc6sPjSGkwCS4BlzGPJoCS%2BuvCmHkvKxISkUc6n1k4pDn3dDf2TR3duAdLipMHaGzit%2Fx9iDzvxTWHBz0GRLg9j62B5EbGR2sXpq1MERZkrT4IUlM%2BIx9SKaij4wyZeutgY6sAGMpX%2Fo%2F1lTQ8lSjYwhKya%2Fm%2BYv5%2FqHuLHHtoRXheZF6MyD5XKmNeO9TWl%2FyyX2enGNK8koGnBjBbEytwj3sxvGVwijyqIKKVMmp8y7x3zc3JYbeaBx0k5fywOCI4vVG5ScrDXUVCvI5zB0zM7q37Zq2d8SNjNwBm4vkze4dBovoYuU%2FAcGPUDG2pIfFFTzaoANpo1PAKj8UlJJhIMwrZcP9Nka9JDcWSTlv7zqfDbsRw%3D%3D&X-Amz-SignedHeaders=host&x-id=GetObject&X-Amz-Signature=19212d83e535e71098218d578b7ac4c31ff5e6affe3acd00395a34777ab8eb33)
d3. Alternatively, go to your placeholder list, select the edit option, navigate to the Key Value Rules section, and select which rule(s) to apply.
![](https://support-osticket.s3.us-west-1.amazonaws.com/article_uploads/KRKIFD4iSWP%2B9OwQTfZfg2s0IFU%3D_pUr2rbmzQ%2BTvasliKiJOdQ%3D%3D?X-Amz-Algorithm=AWS4-HMAC-SHA256&X-Amz-Credential=ASIARCESARAIZGBEAT53%2F20240825%2Fus-west-1%2Fs3%2Faws4_request&X-Amz-Date=20240825T203534Z&X-Amz-Expires=900&X-Amz-Security-Token=IQoJb3JpZ2luX2VjENT%2F%2F%2F%2F%2F%2F%2F%2F%2F%2FwEaCXVzLWVhc3QtMSJIMEYCIQCpcXnGGq4ISJdsxvPVY1Pa3z176vTxCEpp4oOK1AHRSwIhALzhWlh84opSZL3mSXOrc5DGw3JuD0rNU0JC4uDLZv%2FwKsMFCN3%2F%2F%2F%2F%2F%2F%2F%2F%2F%2FwEQABoMMDczMzIwNjYzMDU3Igxwc5EPDfXKobX2K7kqlwXpuO9sKKDP%2FlTK3hytqat7FkUic%2BK09GCpOuPKk5POdTVeVhwne8twt3248jyQI6%2FoZa7SgKxA88wAOipXIwyNrYEBJFK7FOZTXksf0U4kM4PV5Xc23q3OuQYlH6DuhUP7%2FxfNUj008ngYNC7JxOqGTgfsvGii63nEhsHDZBHa%2FmJ1dJCxUgvsaZa0zhZ4zSAz%2FhLdiqJygHVsLrh6cV0WFZqfenGhmaCBYA7d8mj7ZtepinC4tP8nlrp1nUSHQxzR3PD4k1pS11AUT6up48wf6uDRiTn8%2FYKrLc7Q38Wb4iqdRl2wqNqZdRHAlhJQoP8vvinKAtjZO3vardNC6%2Bss1sPYPoinV0DLtIDBWPp%2BTU9xNrt2HQu%2Brhh8qU5FSBG34Z7TsyeZDPwvIQK4o1zYfnplIX0JAx7dfbkg%2F5GpB2PNk%2B%2FhWZ1y6UhFs8M6414S7y9AY44VG0wJZnvaQ3N%2Fvmw5G%2B%2FYJno6Br1Obg3Acdg%2FeCFpnHwMOd4DnEcn2rhM3jScCLcCDNcYB3Vh059akPotd0sdY88Qx5meTznuoNLgUwD%2FSQIEadtIs8x5CRfAh8xHtkUtpjn5UT85aUJ1vLNw%2FSIjud5Ax6v%2FEMQBZO5UGddI1KzmP8rRk50fAEWpLI1O0j519ZfqvUnLYmGN%2FEcXumQKlBPZfc8Eb%2B4PXLEHu3kkW1KLBBACVMdMkkTx7OyM4hM2mMCEhirEI5eIgmLJwBE4REEs7zDSEWKlM9sF9dNzg0teyJV8Hc6sPjSGkwCS4BlzGPJoCS%2BuvCmHkvKxISkUc6n1k4pDn3dDf2TR3duAdLipMHaGzit%2Fx9iDzvxTWHBz0GRLg9j62B5EbGR2sXpq1MERZkrT4IUlM%2BIx9SKaij4wyZeutgY6sAGMpX%2Fo%2F1lTQ8lSjYwhKya%2Fm%2BYv5%2FqHuLHHtoRXheZF6MyD5XKmNeO9TWl%2FyyX2enGNK8koGnBjBbEytwj3sxvGVwijyqIKKVMmp8y7x3zc3JYbeaBx0k5fywOCI4vVG5ScrDXUVCvI5zB0zM7q37Zq2d8SNjNwBm4vkze4dBovoYuU%2FAcGPUDG2pIfFFTzaoANpo1PAKj8UlJJhIMwrZcP9Nka9JDcWSTlv7zqfDbsRw%3D%3D&X-Amz-SignedHeaders=host&x-id=GetObject&X-Amz-Signature=17986fa933f44faf4f4e1cc8119802698afe2ff97e6b8aa23a9f842cd13447d3)
![](https://support-osticket.s3.us-west-1.amazonaws.com/article_uploads/P5ocpKMCb9YENQg5DhjUd7AM91E%3D_Pzhcvp%2BzhpszJLk0jB9v%2BQ%3D%3D?X-Amz-Algorithm=AWS4-HMAC-SHA256&X-Amz-Credential=ASIARCESARAIZGBEAT53%2F20240825%2Fus-west-1%2Fs3%2Faws4_request&X-Amz-Date=20240825T203534Z&X-Amz-Expires=900&X-Amz-Security-Token=IQoJb3JpZ2luX2VjENT%2F%2F%2F%2F%2F%2F%2F%2F%2F%2FwEaCXVzLWVhc3QtMSJIMEYCIQCpcXnGGq4ISJdsxvPVY1Pa3z176vTxCEpp4oOK1AHRSwIhALzhWlh84opSZL3mSXOrc5DGw3JuD0rNU0JC4uDLZv%2FwKsMFCN3%2F%2F%2F%2F%2F%2F%2F%2F%2F%2FwEQABoMMDczMzIwNjYzMDU3Igxwc5EPDfXKobX2K7kqlwXpuO9sKKDP%2FlTK3hytqat7FkUic%2BK09GCpOuPKk5POdTVeVhwne8twt3248jyQI6%2FoZa7SgKxA88wAOipXIwyNrYEBJFK7FOZTXksf0U4kM4PV5Xc23q3OuQYlH6DuhUP7%2FxfNUj008ngYNC7JxOqGTgfsvGii63nEhsHDZBHa%2FmJ1dJCxUgvsaZa0zhZ4zSAz%2FhLdiqJygHVsLrh6cV0WFZqfenGhmaCBYA7d8mj7ZtepinC4tP8nlrp1nUSHQxzR3PD4k1pS11AUT6up48wf6uDRiTn8%2FYKrLc7Q38Wb4iqdRl2wqNqZdRHAlhJQoP8vvinKAtjZO3vardNC6%2Bss1sPYPoinV0DLtIDBWPp%2BTU9xNrt2HQu%2Brhh8qU5FSBG34Z7TsyeZDPwvIQK4o1zYfnplIX0JAx7dfbkg%2F5GpB2PNk%2B%2FhWZ1y6UhFs8M6414S7y9AY44VG0wJZnvaQ3N%2Fvmw5G%2B%2FYJno6Br1Obg3Acdg%2FeCFpnHwMOd4DnEcn2rhM3jScCLcCDNcYB3Vh059akPotd0sdY88Qx5meTznuoNLgUwD%2FSQIEadtIs8x5CRfAh8xHtkUtpjn5UT85aUJ1vLNw%2FSIjud5Ax6v%2FEMQBZO5UGddI1KzmP8rRk50fAEWpLI1O0j519ZfqvUnLYmGN%2FEcXumQKlBPZfc8Eb%2B4PXLEHu3kkW1KLBBACVMdMkkTx7OyM4hM2mMCEhirEI5eIgmLJwBE4REEs7zDSEWKlM9sF9dNzg0teyJV8Hc6sPjSGkwCS4BlzGPJoCS%2BuvCmHkvKxISkUc6n1k4pDn3dDf2TR3duAdLipMHaGzit%2Fx9iDzvxTWHBz0GRLg9j62B5EbGR2sXpq1MERZkrT4IUlM%2BIx9SKaij4wyZeutgY6sAGMpX%2Fo%2F1lTQ8lSjYwhKya%2Fm%2BYv5%2FqHuLHHtoRXheZF6MyD5XKmNeO9TWl%2FyyX2enGNK8koGnBjBbEytwj3sxvGVwijyqIKKVMmp8y7x3zc3JYbeaBx0k5fywOCI4vVG5ScrDXUVCvI5zB0zM7q37Zq2d8SNjNwBm4vkze4dBovoYuU%2FAcGPUDG2pIfFFTzaoANpo1PAKj8UlJJhIMwrZcP9Nka9JDcWSTlv7zqfDbsRw%3D%3D&X-Amz-SignedHeaders=host&x-id=GetObject&X-Amz-Signature=64c39732dd09ffa7d0fd638d1af580ad930f095c505dc9b0a44307967dc9f651)
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8. Once your keys, values, and rules (if any) are set up, the corresponding ad slot will be included/excluded based on your rules. The system will call setTargeting (key, value) on that page with the Key Name and Value of the triggered key.