1. Install the Key Value app from the Ezoic platform. Navigate to EzoicAds > Ad Positions > Advanced > Key Value Settings > Turn On.
2. Hit 'Add Key'.
![](https://support-osticket.s3.us-west-1.amazonaws.com/article_uploads/ZFlbJsZk9mcSALqvvbOx4MisPqU%3D_g3pY2Gr69JviZq-CU8rPoA%3D%3D?X-Amz-Algorithm=AWS4-HMAC-SHA256&X-Amz-Credential=ASIARCESARAI7LKPMXRA%2F20240830%2Fus-west-1%2Fs3%2Faws4_request&X-Amz-Date=20240830T020135Z&X-Amz-Expires=900&X-Amz-Security-Token=IQoJb3JpZ2luX2VjEDoaCXVzLWVhc3QtMSJGMEQCIGJZYbJLVTxxJ%2Br5jmkQYpzm6%2FMt4a3JYoFTdZhgV%2F2KAiBazAqZnfQLLlN8vbCcMwg34enTuasTN5SCR5cOt4ibwCq7BQhSEAAaDDA3MzMyMDY2MzA1NyIMEpCJDAu93by1mt1sKpgF101O8IFbgFlyzlIa9XKy1bfZbiRUZOP9%2FzPMnWhb9oySwq6RcYNKgPVuLYYNt72l9m%2F0uE4Y7FKuoAwpGdHI9JhbGn%2F%2Fdj8zbkhdwk%2B240IEw6UUM0dopr0%2F6R736vmOlY3%2B5JaRk9Dat8%2B2w%2F%2B%2Bhs7vna0D%2B2iYWKRVO3WRW3jbPM1R64oWxLns1faRDAC%2FRfBEdIrYVaxTfyXl6VAznrezafUitD7U6XuC235tzfY6W1E1V3tsgvMPgWti46M4GlGiUcpBx4MO54I0qn8%2FYT2KAM2Rq4%2BujhzVoviBZ0ffW%2FHJPjX%2Fc7dDAFdSD7ZSsPqpej%2FAydcGwKnufsrpQglAX3VxlA6eCe10bMy8rL04UbntYEQU9VJDI4RFb%2FtZP5icpv%2BqM1i6MVI9RSGxG5gZySrLxCjcVx8kcYaQFxCmY9fv8AStyLqI7ZAygrml21pgenbTmDG20Y1P6fux0YygQHBrwtCgv3xj9aDumgauK6Le29jMbl2feb13ZrUHcusj4aOjP15k%2BFgOLVNu5hKVil7j0VboYLCTuCyVRY%2Fr2Dhd2c9uL8wR6m3OKwOom9mLUnI86Ba3bBFwS7M7zYlCi9bXjv8cbmaMYn59TUBCVMD4NEjGLz%2BZWy%2BRWlAj0CgkbhmQqfYE%2FFFTp%2BU3MJclXhCqOZ1Nl0SzkmqTPMgeh7QFMawkb8Xw2uK%2F1jx%2BGg5jouRpLKzwYLF0cACVaCNSnc4XdjqIBQyEo6OhLKWrxJDdXXVHgkUyvthosNOp2ylsT%2BsFAcX5AFzxf303M7OI2qrsNJnm1Jb3j%2Bib21nboX12Lw0nQR38hznUZPvM530f5Bciv92b4Def1bf4bt9Q24dSoV69PKdTcCoBqN7hRoMI9drvfjC7tcS2BjqyAQIbmz7Y1LoWq1KzAWBkorPOqac7N8gkXXle6sRJ0xwng1qpiw%2FAi0OeR32%2FJqnBd6%2BCMHV1HoXnDdIa%2FyRcFe5Rkpyp6%2BZU4OZzFoCOg5FvIqxG%2Fca3B%2Bjom%2B1Msx34M%2FJX8eJz%2FOjUi3H6sR4qu%2BNSDT%2Bds37SI2RiDQj2tPD%2BuSgQGDM7prKgm%2FTKYuSpKxKRlbjAQ2a90o8acXWbFt5tjvyctIP6h7Zm%2Bxwe1HPvGkA%3D&X-Amz-SignedHeaders=host&x-id=GetObject&X-Amz-Signature=33312c10f5afe718d1255508fd8a045a44eeae1c762506a8d0a22b183fc8fc84)
3. Decide on the type of key to use: tags, custom tags, or calls to .setTargeting(). Select the key type using the drop-down menu.
![](https://support-osticket.s3.us-west-1.amazonaws.com/article_uploads/chPyN54Gtm-fsJ3%2B8cf4WN5j6Zc%3D_AmPFB5zp%2BmfJQbMRhAjIYQ%3D%3D?X-Amz-Algorithm=AWS4-HMAC-SHA256&X-Amz-Credential=ASIARCESARAI7LKPMXRA%2F20240830%2Fus-west-1%2Fs3%2Faws4_request&X-Amz-Date=20240830T020135Z&X-Amz-Expires=900&X-Amz-Security-Token=IQoJb3JpZ2luX2VjEDoaCXVzLWVhc3QtMSJGMEQCIGJZYbJLVTxxJ%2Br5jmkQYpzm6%2FMt4a3JYoFTdZhgV%2F2KAiBazAqZnfQLLlN8vbCcMwg34enTuasTN5SCR5cOt4ibwCq7BQhSEAAaDDA3MzMyMDY2MzA1NyIMEpCJDAu93by1mt1sKpgF101O8IFbgFlyzlIa9XKy1bfZbiRUZOP9%2FzPMnWhb9oySwq6RcYNKgPVuLYYNt72l9m%2F0uE4Y7FKuoAwpGdHI9JhbGn%2F%2Fdj8zbkhdwk%2B240IEw6UUM0dopr0%2F6R736vmOlY3%2B5JaRk9Dat8%2B2w%2F%2B%2Bhs7vna0D%2B2iYWKRVO3WRW3jbPM1R64oWxLns1faRDAC%2FRfBEdIrYVaxTfyXl6VAznrezafUitD7U6XuC235tzfY6W1E1V3tsgvMPgWti46M4GlGiUcpBx4MO54I0qn8%2FYT2KAM2Rq4%2BujhzVoviBZ0ffW%2FHJPjX%2Fc7dDAFdSD7ZSsPqpej%2FAydcGwKnufsrpQglAX3VxlA6eCe10bMy8rL04UbntYEQU9VJDI4RFb%2FtZP5icpv%2BqM1i6MVI9RSGxG5gZySrLxCjcVx8kcYaQFxCmY9fv8AStyLqI7ZAygrml21pgenbTmDG20Y1P6fux0YygQHBrwtCgv3xj9aDumgauK6Le29jMbl2feb13ZrUHcusj4aOjP15k%2BFgOLVNu5hKVil7j0VboYLCTuCyVRY%2Fr2Dhd2c9uL8wR6m3OKwOom9mLUnI86Ba3bBFwS7M7zYlCi9bXjv8cbmaMYn59TUBCVMD4NEjGLz%2BZWy%2BRWlAj0CgkbhmQqfYE%2FFFTp%2BU3MJclXhCqOZ1Nl0SzkmqTPMgeh7QFMawkb8Xw2uK%2F1jx%2BGg5jouRpLKzwYLF0cACVaCNSnc4XdjqIBQyEo6OhLKWrxJDdXXVHgkUyvthosNOp2ylsT%2BsFAcX5AFzxf303M7OI2qrsNJnm1Jb3j%2Bib21nboX12Lw0nQR38hznUZPvM530f5Bciv92b4Def1bf4bt9Q24dSoV69PKdTcCoBqN7hRoMI9drvfjC7tcS2BjqyAQIbmz7Y1LoWq1KzAWBkorPOqac7N8gkXXle6sRJ0xwng1qpiw%2FAi0OeR32%2FJqnBd6%2BCMHV1HoXnDdIa%2FyRcFe5Rkpyp6%2BZU4OZzFoCOg5FvIqxG%2Fca3B%2Bjom%2B1Msx34M%2FJX8eJz%2FOjUi3H6sR4qu%2BNSDT%2Bds37SI2RiDQj2tPD%2BuSgQGDM7prKgm%2FTKYuSpKxKRlbjAQ2a90o8acXWbFt5tjvyctIP6h7Zm%2Bxwe1HPvGkA%3D&X-Amz-SignedHeaders=host&x-id=GetObject&X-Amz-Signature=9b0d080dafa586b224547291c5ca5be85d4f870d5d0e2db1814e32ca69cec438)
4. For Ezoic-generated meta tags, insert the required value and add the tag to the page.
![](https://support-osticket.s3.us-west-1.amazonaws.com/article_uploads/I27LU1epHzHq37M57btsMiBg380%3D_VFJY6iAZyBd0AGw-7xuMhg%3D%3D?X-Amz-Algorithm=AWS4-HMAC-SHA256&X-Amz-Credential=ASIARCESARAI7LKPMXRA%2F20240830%2Fus-west-1%2Fs3%2Faws4_request&X-Amz-Date=20240830T020135Z&X-Amz-Expires=900&X-Amz-Security-Token=IQoJb3JpZ2luX2VjEDoaCXVzLWVhc3QtMSJGMEQCIGJZYbJLVTxxJ%2Br5jmkQYpzm6%2FMt4a3JYoFTdZhgV%2F2KAiBazAqZnfQLLlN8vbCcMwg34enTuasTN5SCR5cOt4ibwCq7BQhSEAAaDDA3MzMyMDY2MzA1NyIMEpCJDAu93by1mt1sKpgF101O8IFbgFlyzlIa9XKy1bfZbiRUZOP9%2FzPMnWhb9oySwq6RcYNKgPVuLYYNt72l9m%2F0uE4Y7FKuoAwpGdHI9JhbGn%2F%2Fdj8zbkhdwk%2B240IEw6UUM0dopr0%2F6R736vmOlY3%2B5JaRk9Dat8%2B2w%2F%2B%2Bhs7vna0D%2B2iYWKRVO3WRW3jbPM1R64oWxLns1faRDAC%2FRfBEdIrYVaxTfyXl6VAznrezafUitD7U6XuC235tzfY6W1E1V3tsgvMPgWti46M4GlGiUcpBx4MO54I0qn8%2FYT2KAM2Rq4%2BujhzVoviBZ0ffW%2FHJPjX%2Fc7dDAFdSD7ZSsPqpej%2FAydcGwKnufsrpQglAX3VxlA6eCe10bMy8rL04UbntYEQU9VJDI4RFb%2FtZP5icpv%2BqM1i6MVI9RSGxG5gZySrLxCjcVx8kcYaQFxCmY9fv8AStyLqI7ZAygrml21pgenbTmDG20Y1P6fux0YygQHBrwtCgv3xj9aDumgauK6Le29jMbl2feb13ZrUHcusj4aOjP15k%2BFgOLVNu5hKVil7j0VboYLCTuCyVRY%2Fr2Dhd2c9uL8wR6m3OKwOom9mLUnI86Ba3bBFwS7M7zYlCi9bXjv8cbmaMYn59TUBCVMD4NEjGLz%2BZWy%2BRWlAj0CgkbhmQqfYE%2FFFTp%2BU3MJclXhCqOZ1Nl0SzkmqTPMgeh7QFMawkb8Xw2uK%2F1jx%2BGg5jouRpLKzwYLF0cACVaCNSnc4XdjqIBQyEo6OhLKWrxJDdXXVHgkUyvthosNOp2ylsT%2BsFAcX5AFzxf303M7OI2qrsNJnm1Jb3j%2Bib21nboX12Lw0nQR38hznUZPvM530f5Bciv92b4Def1bf4bt9Q24dSoV69PKdTcCoBqN7hRoMI9drvfjC7tcS2BjqyAQIbmz7Y1LoWq1KzAWBkorPOqac7N8gkXXle6sRJ0xwng1qpiw%2FAi0OeR32%2FJqnBd6%2BCMHV1HoXnDdIa%2FyRcFe5Rkpyp6%2BZU4OZzFoCOg5FvIqxG%2Fca3B%2Bjom%2B1Msx34M%2FJX8eJz%2FOjUi3H6sR4qu%2BNSDT%2Bds37SI2RiDQj2tPD%2BuSgQGDM7prKgm%2FTKYuSpKxKRlbjAQ2a90o8acXWbFt5tjvyctIP6h7Zm%2Bxwe1HPvGkA%3D&X-Amz-SignedHeaders=host&x-id=GetObject&X-Amz-Signature=322880c83f501c8f483a6b145f4b862ac88bffd60f2f82e57b5f14269c595d76)
5. In the table, specify the Key Name field (DFP key name) and the Element Name (corresponding tag in your source code).
6. Add the values for the keys. Enter each value on a new line, with an optional human-readable label.
![](https://support-osticket.s3.us-west-1.amazonaws.com/article_uploads/EwuMKzEUM2I5kEdAGY2ek33dVBQ%3D_b6aK1hOYf%2BGmIgv7teD2kg%3D%3D?X-Amz-Algorithm=AWS4-HMAC-SHA256&X-Amz-Credential=ASIARCESARAI7LKPMXRA%2F20240830%2Fus-west-1%2Fs3%2Faws4_request&X-Amz-Date=20240830T020135Z&X-Amz-Expires=900&X-Amz-Security-Token=IQoJb3JpZ2luX2VjEDoaCXVzLWVhc3QtMSJGMEQCIGJZYbJLVTxxJ%2Br5jmkQYpzm6%2FMt4a3JYoFTdZhgV%2F2KAiBazAqZnfQLLlN8vbCcMwg34enTuasTN5SCR5cOt4ibwCq7BQhSEAAaDDA3MzMyMDY2MzA1NyIMEpCJDAu93by1mt1sKpgF101O8IFbgFlyzlIa9XKy1bfZbiRUZOP9%2FzPMnWhb9oySwq6RcYNKgPVuLYYNt72l9m%2F0uE4Y7FKuoAwpGdHI9JhbGn%2F%2Fdj8zbkhdwk%2B240IEw6UUM0dopr0%2F6R736vmOlY3%2B5JaRk9Dat8%2B2w%2F%2B%2Bhs7vna0D%2B2iYWKRVO3WRW3jbPM1R64oWxLns1faRDAC%2FRfBEdIrYVaxTfyXl6VAznrezafUitD7U6XuC235tzfY6W1E1V3tsgvMPgWti46M4GlGiUcpBx4MO54I0qn8%2FYT2KAM2Rq4%2BujhzVoviBZ0ffW%2FHJPjX%2Fc7dDAFdSD7ZSsPqpej%2FAydcGwKnufsrpQglAX3VxlA6eCe10bMy8rL04UbntYEQU9VJDI4RFb%2FtZP5icpv%2BqM1i6MVI9RSGxG5gZySrLxCjcVx8kcYaQFxCmY9fv8AStyLqI7ZAygrml21pgenbTmDG20Y1P6fux0YygQHBrwtCgv3xj9aDumgauK6Le29jMbl2feb13ZrUHcusj4aOjP15k%2BFgOLVNu5hKVil7j0VboYLCTuCyVRY%2Fr2Dhd2c9uL8wR6m3OKwOom9mLUnI86Ba3bBFwS7M7zYlCi9bXjv8cbmaMYn59TUBCVMD4NEjGLz%2BZWy%2BRWlAj0CgkbhmQqfYE%2FFFTp%2BU3MJclXhCqOZ1Nl0SzkmqTPMgeh7QFMawkb8Xw2uK%2F1jx%2BGg5jouRpLKzwYLF0cACVaCNSnc4XdjqIBQyEo6OhLKWrxJDdXXVHgkUyvthosNOp2ylsT%2BsFAcX5AFzxf303M7OI2qrsNJnm1Jb3j%2Bib21nboX12Lw0nQR38hznUZPvM530f5Bciv92b4Def1bf4bt9Q24dSoV69PKdTcCoBqN7hRoMI9drvfjC7tcS2BjqyAQIbmz7Y1LoWq1KzAWBkorPOqac7N8gkXXle6sRJ0xwng1qpiw%2FAi0OeR32%2FJqnBd6%2BCMHV1HoXnDdIa%2FyRcFe5Rkpyp6%2BZU4OZzFoCOg5FvIqxG%2Fca3B%2Bjom%2B1Msx34M%2FJX8eJz%2FOjUi3H6sR4qu%2BNSDT%2Bds37SI2RiDQj2tPD%2BuSgQGDM7prKgm%2FTKYuSpKxKRlbjAQ2a90o8acXWbFt5tjvyctIP6h7Zm%2Bxwe1HPvGkA%3D&X-Amz-SignedHeaders=host&x-id=GetObject&X-Amz-Signature=683a64f2faa81ac6236399855579d124e86d8da9151777ba285ce2e6027116b4)
7. (Optional) Create rules to control which ad placements to show or hide based on Key/Value parameters:
a. Go to Ezoic Ads > Ad Positions > Advanced > Key Value Settings and click on 'Settings'.
b. Click the "Rules" > "Create New Rule" button.
c. Select the keys and values that will trigger the rule.
![](https://support-osticket.s3.us-west-1.amazonaws.com/article_uploads/1pP2xSeVIcPSWnMTOwEhai1Tur0%3D_BtPnM7k8KSeyqyGRAr-Yvw%3D%3D?X-Amz-Algorithm=AWS4-HMAC-SHA256&X-Amz-Credential=ASIARCESARAI7LKPMXRA%2F20240830%2Fus-west-1%2Fs3%2Faws4_request&X-Amz-Date=20240830T020135Z&X-Amz-Expires=900&X-Amz-Security-Token=IQoJb3JpZ2luX2VjEDoaCXVzLWVhc3QtMSJGMEQCIGJZYbJLVTxxJ%2Br5jmkQYpzm6%2FMt4a3JYoFTdZhgV%2F2KAiBazAqZnfQLLlN8vbCcMwg34enTuasTN5SCR5cOt4ibwCq7BQhSEAAaDDA3MzMyMDY2MzA1NyIMEpCJDAu93by1mt1sKpgF101O8IFbgFlyzlIa9XKy1bfZbiRUZOP9%2FzPMnWhb9oySwq6RcYNKgPVuLYYNt72l9m%2F0uE4Y7FKuoAwpGdHI9JhbGn%2F%2Fdj8zbkhdwk%2B240IEw6UUM0dopr0%2F6R736vmOlY3%2B5JaRk9Dat8%2B2w%2F%2B%2Bhs7vna0D%2B2iYWKRVO3WRW3jbPM1R64oWxLns1faRDAC%2FRfBEdIrYVaxTfyXl6VAznrezafUitD7U6XuC235tzfY6W1E1V3tsgvMPgWti46M4GlGiUcpBx4MO54I0qn8%2FYT2KAM2Rq4%2BujhzVoviBZ0ffW%2FHJPjX%2Fc7dDAFdSD7ZSsPqpej%2FAydcGwKnufsrpQglAX3VxlA6eCe10bMy8rL04UbntYEQU9VJDI4RFb%2FtZP5icpv%2BqM1i6MVI9RSGxG5gZySrLxCjcVx8kcYaQFxCmY9fv8AStyLqI7ZAygrml21pgenbTmDG20Y1P6fux0YygQHBrwtCgv3xj9aDumgauK6Le29jMbl2feb13ZrUHcusj4aOjP15k%2BFgOLVNu5hKVil7j0VboYLCTuCyVRY%2Fr2Dhd2c9uL8wR6m3OKwOom9mLUnI86Ba3bBFwS7M7zYlCi9bXjv8cbmaMYn59TUBCVMD4NEjGLz%2BZWy%2BRWlAj0CgkbhmQqfYE%2FFFTp%2BU3MJclXhCqOZ1Nl0SzkmqTPMgeh7QFMawkb8Xw2uK%2F1jx%2BGg5jouRpLKzwYLF0cACVaCNSnc4XdjqIBQyEo6OhLKWrxJDdXXVHgkUyvthosNOp2ylsT%2BsFAcX5AFzxf303M7OI2qrsNJnm1Jb3j%2Bib21nboX12Lw0nQR38hznUZPvM530f5Bciv92b4Def1bf4bt9Q24dSoV69PKdTcCoBqN7hRoMI9drvfjC7tcS2BjqyAQIbmz7Y1LoWq1KzAWBkorPOqac7N8gkXXle6sRJ0xwng1qpiw%2FAi0OeR32%2FJqnBd6%2BCMHV1HoXnDdIa%2FyRcFe5Rkpyp6%2BZU4OZzFoCOg5FvIqxG%2Fca3B%2Bjom%2B1Msx34M%2FJX8eJz%2FOjUi3H6sR4qu%2BNSDT%2Bds37SI2RiDQj2tPD%2BuSgQGDM7prKgm%2FTKYuSpKxKRlbjAQ2a90o8acXWbFt5tjvyctIP6h7Zm%2Bxwe1HPvGkA%3D&X-Amz-SignedHeaders=host&x-id=GetObject&X-Amz-Signature=5d8cd80b8635e65c2de223fd2c50b8900694af7ff212b7484f53e94ed47c80d9)
d. Assign the rules to the Ad Placeholders you want to control:
d1. Choose the Ad Placeholder and go to the edit form.
d2. Go to 'Settings' and select 'Apply' to apply the rule.
![](https://support-osticket.s3.us-west-1.amazonaws.com/article_uploads/n6QIcRpEY3ZTenmI3xfOBYrmgdo%3D_7Hhs%2BCIbrUHaYnzZK-FnaQ%3D%3D?X-Amz-Algorithm=AWS4-HMAC-SHA256&X-Amz-Credential=ASIARCESARAI7LKPMXRA%2F20240830%2Fus-west-1%2Fs3%2Faws4_request&X-Amz-Date=20240830T020135Z&X-Amz-Expires=900&X-Amz-Security-Token=IQoJb3JpZ2luX2VjEDoaCXVzLWVhc3QtMSJGMEQCIGJZYbJLVTxxJ%2Br5jmkQYpzm6%2FMt4a3JYoFTdZhgV%2F2KAiBazAqZnfQLLlN8vbCcMwg34enTuasTN5SCR5cOt4ibwCq7BQhSEAAaDDA3MzMyMDY2MzA1NyIMEpCJDAu93by1mt1sKpgF101O8IFbgFlyzlIa9XKy1bfZbiRUZOP9%2FzPMnWhb9oySwq6RcYNKgPVuLYYNt72l9m%2F0uE4Y7FKuoAwpGdHI9JhbGn%2F%2Fdj8zbkhdwk%2B240IEw6UUM0dopr0%2F6R736vmOlY3%2B5JaRk9Dat8%2B2w%2F%2B%2Bhs7vna0D%2B2iYWKRVO3WRW3jbPM1R64oWxLns1faRDAC%2FRfBEdIrYVaxTfyXl6VAznrezafUitD7U6XuC235tzfY6W1E1V3tsgvMPgWti46M4GlGiUcpBx4MO54I0qn8%2FYT2KAM2Rq4%2BujhzVoviBZ0ffW%2FHJPjX%2Fc7dDAFdSD7ZSsPqpej%2FAydcGwKnufsrpQglAX3VxlA6eCe10bMy8rL04UbntYEQU9VJDI4RFb%2FtZP5icpv%2BqM1i6MVI9RSGxG5gZySrLxCjcVx8kcYaQFxCmY9fv8AStyLqI7ZAygrml21pgenbTmDG20Y1P6fux0YygQHBrwtCgv3xj9aDumgauK6Le29jMbl2feb13ZrUHcusj4aOjP15k%2BFgOLVNu5hKVil7j0VboYLCTuCyVRY%2Fr2Dhd2c9uL8wR6m3OKwOom9mLUnI86Ba3bBFwS7M7zYlCi9bXjv8cbmaMYn59TUBCVMD4NEjGLz%2BZWy%2BRWlAj0CgkbhmQqfYE%2FFFTp%2BU3MJclXhCqOZ1Nl0SzkmqTPMgeh7QFMawkb8Xw2uK%2F1jx%2BGg5jouRpLKzwYLF0cACVaCNSnc4XdjqIBQyEo6OhLKWrxJDdXXVHgkUyvthosNOp2ylsT%2BsFAcX5AFzxf303M7OI2qrsNJnm1Jb3j%2Bib21nboX12Lw0nQR38hznUZPvM530f5Bciv92b4Def1bf4bt9Q24dSoV69PKdTcCoBqN7hRoMI9drvfjC7tcS2BjqyAQIbmz7Y1LoWq1KzAWBkorPOqac7N8gkXXle6sRJ0xwng1qpiw%2FAi0OeR32%2FJqnBd6%2BCMHV1HoXnDdIa%2FyRcFe5Rkpyp6%2BZU4OZzFoCOg5FvIqxG%2Fca3B%2Bjom%2B1Msx34M%2FJX8eJz%2FOjUi3H6sR4qu%2BNSDT%2Bds37SI2RiDQj2tPD%2BuSgQGDM7prKgm%2FTKYuSpKxKRlbjAQ2a90o8acXWbFt5tjvyctIP6h7Zm%2Bxwe1HPvGkA%3D&X-Amz-SignedHeaders=host&x-id=GetObject&X-Amz-Signature=164ab28a47fc1d2d51282b00478b599b116b663821db5fab1af03ba1693f2974)
d3. Alternatively, go to your placeholder list, select the edit option, navigate to the Key Value Rules section, and select which rule(s) to apply.
![](https://support-osticket.s3.us-west-1.amazonaws.com/article_uploads/KRKIFD4iSWP%2B9OwQTfZfg2s0IFU%3D_pUr2rbmzQ%2BTvasliKiJOdQ%3D%3D?X-Amz-Algorithm=AWS4-HMAC-SHA256&X-Amz-Credential=ASIARCESARAI7LKPMXRA%2F20240830%2Fus-west-1%2Fs3%2Faws4_request&X-Amz-Date=20240830T020135Z&X-Amz-Expires=900&X-Amz-Security-Token=IQoJb3JpZ2luX2VjEDoaCXVzLWVhc3QtMSJGMEQCIGJZYbJLVTxxJ%2Br5jmkQYpzm6%2FMt4a3JYoFTdZhgV%2F2KAiBazAqZnfQLLlN8vbCcMwg34enTuasTN5SCR5cOt4ibwCq7BQhSEAAaDDA3MzMyMDY2MzA1NyIMEpCJDAu93by1mt1sKpgF101O8IFbgFlyzlIa9XKy1bfZbiRUZOP9%2FzPMnWhb9oySwq6RcYNKgPVuLYYNt72l9m%2F0uE4Y7FKuoAwpGdHI9JhbGn%2F%2Fdj8zbkhdwk%2B240IEw6UUM0dopr0%2F6R736vmOlY3%2B5JaRk9Dat8%2B2w%2F%2B%2Bhs7vna0D%2B2iYWKRVO3WRW3jbPM1R64oWxLns1faRDAC%2FRfBEdIrYVaxTfyXl6VAznrezafUitD7U6XuC235tzfY6W1E1V3tsgvMPgWti46M4GlGiUcpBx4MO54I0qn8%2FYT2KAM2Rq4%2BujhzVoviBZ0ffW%2FHJPjX%2Fc7dDAFdSD7ZSsPqpej%2FAydcGwKnufsrpQglAX3VxlA6eCe10bMy8rL04UbntYEQU9VJDI4RFb%2FtZP5icpv%2BqM1i6MVI9RSGxG5gZySrLxCjcVx8kcYaQFxCmY9fv8AStyLqI7ZAygrml21pgenbTmDG20Y1P6fux0YygQHBrwtCgv3xj9aDumgauK6Le29jMbl2feb13ZrUHcusj4aOjP15k%2BFgOLVNu5hKVil7j0VboYLCTuCyVRY%2Fr2Dhd2c9uL8wR6m3OKwOom9mLUnI86Ba3bBFwS7M7zYlCi9bXjv8cbmaMYn59TUBCVMD4NEjGLz%2BZWy%2BRWlAj0CgkbhmQqfYE%2FFFTp%2BU3MJclXhCqOZ1Nl0SzkmqTPMgeh7QFMawkb8Xw2uK%2F1jx%2BGg5jouRpLKzwYLF0cACVaCNSnc4XdjqIBQyEo6OhLKWrxJDdXXVHgkUyvthosNOp2ylsT%2BsFAcX5AFzxf303M7OI2qrsNJnm1Jb3j%2Bib21nboX12Lw0nQR38hznUZPvM530f5Bciv92b4Def1bf4bt9Q24dSoV69PKdTcCoBqN7hRoMI9drvfjC7tcS2BjqyAQIbmz7Y1LoWq1KzAWBkorPOqac7N8gkXXle6sRJ0xwng1qpiw%2FAi0OeR32%2FJqnBd6%2BCMHV1HoXnDdIa%2FyRcFe5Rkpyp6%2BZU4OZzFoCOg5FvIqxG%2Fca3B%2Bjom%2B1Msx34M%2FJX8eJz%2FOjUi3H6sR4qu%2BNSDT%2Bds37SI2RiDQj2tPD%2BuSgQGDM7prKgm%2FTKYuSpKxKRlbjAQ2a90o8acXWbFt5tjvyctIP6h7Zm%2Bxwe1HPvGkA%3D&X-Amz-SignedHeaders=host&x-id=GetObject&X-Amz-Signature=950b7a6738dbf2097306320218a52f2fd198135b3d4d275ae28bac97e68eee52)
![](https://support-osticket.s3.us-west-1.amazonaws.com/article_uploads/P5ocpKMCb9YENQg5DhjUd7AM91E%3D_Pzhcvp%2BzhpszJLk0jB9v%2BQ%3D%3D?X-Amz-Algorithm=AWS4-HMAC-SHA256&X-Amz-Credential=ASIARCESARAI7LKPMXRA%2F20240830%2Fus-west-1%2Fs3%2Faws4_request&X-Amz-Date=20240830T020135Z&X-Amz-Expires=900&X-Amz-Security-Token=IQoJb3JpZ2luX2VjEDoaCXVzLWVhc3QtMSJGMEQCIGJZYbJLVTxxJ%2Br5jmkQYpzm6%2FMt4a3JYoFTdZhgV%2F2KAiBazAqZnfQLLlN8vbCcMwg34enTuasTN5SCR5cOt4ibwCq7BQhSEAAaDDA3MzMyMDY2MzA1NyIMEpCJDAu93by1mt1sKpgF101O8IFbgFlyzlIa9XKy1bfZbiRUZOP9%2FzPMnWhb9oySwq6RcYNKgPVuLYYNt72l9m%2F0uE4Y7FKuoAwpGdHI9JhbGn%2F%2Fdj8zbkhdwk%2B240IEw6UUM0dopr0%2F6R736vmOlY3%2B5JaRk9Dat8%2B2w%2F%2B%2Bhs7vna0D%2B2iYWKRVO3WRW3jbPM1R64oWxLns1faRDAC%2FRfBEdIrYVaxTfyXl6VAznrezafUitD7U6XuC235tzfY6W1E1V3tsgvMPgWti46M4GlGiUcpBx4MO54I0qn8%2FYT2KAM2Rq4%2BujhzVoviBZ0ffW%2FHJPjX%2Fc7dDAFdSD7ZSsPqpej%2FAydcGwKnufsrpQglAX3VxlA6eCe10bMy8rL04UbntYEQU9VJDI4RFb%2FtZP5icpv%2BqM1i6MVI9RSGxG5gZySrLxCjcVx8kcYaQFxCmY9fv8AStyLqI7ZAygrml21pgenbTmDG20Y1P6fux0YygQHBrwtCgv3xj9aDumgauK6Le29jMbl2feb13ZrUHcusj4aOjP15k%2BFgOLVNu5hKVil7j0VboYLCTuCyVRY%2Fr2Dhd2c9uL8wR6m3OKwOom9mLUnI86Ba3bBFwS7M7zYlCi9bXjv8cbmaMYn59TUBCVMD4NEjGLz%2BZWy%2BRWlAj0CgkbhmQqfYE%2FFFTp%2BU3MJclXhCqOZ1Nl0SzkmqTPMgeh7QFMawkb8Xw2uK%2F1jx%2BGg5jouRpLKzwYLF0cACVaCNSnc4XdjqIBQyEo6OhLKWrxJDdXXVHgkUyvthosNOp2ylsT%2BsFAcX5AFzxf303M7OI2qrsNJnm1Jb3j%2Bib21nboX12Lw0nQR38hznUZPvM530f5Bciv92b4Def1bf4bt9Q24dSoV69PKdTcCoBqN7hRoMI9drvfjC7tcS2BjqyAQIbmz7Y1LoWq1KzAWBkorPOqac7N8gkXXle6sRJ0xwng1qpiw%2FAi0OeR32%2FJqnBd6%2BCMHV1HoXnDdIa%2FyRcFe5Rkpyp6%2BZU4OZzFoCOg5FvIqxG%2Fca3B%2Bjom%2B1Msx34M%2FJX8eJz%2FOjUi3H6sR4qu%2BNSDT%2Bds37SI2RiDQj2tPD%2BuSgQGDM7prKgm%2FTKYuSpKxKRlbjAQ2a90o8acXWbFt5tjvyctIP6h7Zm%2Bxwe1HPvGkA%3D&X-Amz-SignedHeaders=host&x-id=GetObject&X-Amz-Signature=0e827e7494a94c677367571ed44e1753b12a680fbaf10e508ea187ba521c4ef7)
![](https://support-osticket.s3.us-west-1.amazonaws.com/article_uploads/wPJY04f3K8kRr0MZQVXWBUPm%2B8g%3D_H1L1QtXaZo2dJNtvnlIjjA%3D%3D?X-Amz-Algorithm=AWS4-HMAC-SHA256&X-Amz-Credential=ASIARCESARAI7LKPMXRA%2F20240830%2Fus-west-1%2Fs3%2Faws4_request&X-Amz-Date=20240830T020135Z&X-Amz-Expires=900&X-Amz-Security-Token=IQoJb3JpZ2luX2VjEDoaCXVzLWVhc3QtMSJGMEQCIGJZYbJLVTxxJ%2Br5jmkQYpzm6%2FMt4a3JYoFTdZhgV%2F2KAiBazAqZnfQLLlN8vbCcMwg34enTuasTN5SCR5cOt4ibwCq7BQhSEAAaDDA3MzMyMDY2MzA1NyIMEpCJDAu93by1mt1sKpgF101O8IFbgFlyzlIa9XKy1bfZbiRUZOP9%2FzPMnWhb9oySwq6RcYNKgPVuLYYNt72l9m%2F0uE4Y7FKuoAwpGdHI9JhbGn%2F%2Fdj8zbkhdwk%2B240IEw6UUM0dopr0%2F6R736vmOlY3%2B5JaRk9Dat8%2B2w%2F%2B%2Bhs7vna0D%2B2iYWKRVO3WRW3jbPM1R64oWxLns1faRDAC%2FRfBEdIrYVaxTfyXl6VAznrezafUitD7U6XuC235tzfY6W1E1V3tsgvMPgWti46M4GlGiUcpBx4MO54I0qn8%2FYT2KAM2Rq4%2BujhzVoviBZ0ffW%2FHJPjX%2Fc7dDAFdSD7ZSsPqpej%2FAydcGwKnufsrpQglAX3VxlA6eCe10bMy8rL04UbntYEQU9VJDI4RFb%2FtZP5icpv%2BqM1i6MVI9RSGxG5gZySrLxCjcVx8kcYaQFxCmY9fv8AStyLqI7ZAygrml21pgenbTmDG20Y1P6fux0YygQHBrwtCgv3xj9aDumgauK6Le29jMbl2feb13ZrUHcusj4aOjP15k%2BFgOLVNu5hKVil7j0VboYLCTuCyVRY%2Fr2Dhd2c9uL8wR6m3OKwOom9mLUnI86Ba3bBFwS7M7zYlCi9bXjv8cbmaMYn59TUBCVMD4NEjGLz%2BZWy%2BRWlAj0CgkbhmQqfYE%2FFFTp%2BU3MJclXhCqOZ1Nl0SzkmqTPMgeh7QFMawkb8Xw2uK%2F1jx%2BGg5jouRpLKzwYLF0cACVaCNSnc4XdjqIBQyEo6OhLKWrxJDdXXVHgkUyvthosNOp2ylsT%2BsFAcX5AFzxf303M7OI2qrsNJnm1Jb3j%2Bib21nboX12Lw0nQR38hznUZPvM530f5Bciv92b4Def1bf4bt9Q24dSoV69PKdTcCoBqN7hRoMI9drvfjC7tcS2BjqyAQIbmz7Y1LoWq1KzAWBkorPOqac7N8gkXXle6sRJ0xwng1qpiw%2FAi0OeR32%2FJqnBd6%2BCMHV1HoXnDdIa%2FyRcFe5Rkpyp6%2BZU4OZzFoCOg5FvIqxG%2Fca3B%2Bjom%2B1Msx34M%2FJX8eJz%2FOjUi3H6sR4qu%2BNSDT%2Bds37SI2RiDQj2tPD%2BuSgQGDM7prKgm%2FTKYuSpKxKRlbjAQ2a90o8acXWbFt5tjvyctIP6h7Zm%2Bxwe1HPvGkA%3D&X-Amz-SignedHeaders=host&x-id=GetObject&X-Amz-Signature=a43107c8d032d8e6be3ad3341b1c412431a0fd22b20ea6909d71167fec5a2184)
8. Once your keys, values, and rules (if any) are set up, the corresponding ad slot will be included/excluded based on your rules. The system will call setTargeting (key, value) on that page with the Key Name and Value of the triggered key.