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Why are drop-down menus covering some ads? Is this against Adsense terms of service?
Informational/Resource

Why are drop-down menus covering some ads? Is this against Adsense terms of service?

Last Updated a month ago
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Introduction
Overview

Introduction

Are you seeing drop-down menus covering some ads and wondering if this is against AdSense terms of service? This article addresses these concerns by explaining Ezoic's partnership with Google and how our system ensures compliance. We'll delve into how Ezoic's ad combinations and layouts work, the history of Google's stance on drop-down menus, and the measures we take to prevent accidental clicks. By the end of this article, you'll have a clear understanding of why drop-down menus over ads are not an issue with Ezoic and how we maintain a seamless user experience.

Overview

Ezoic is an official partner with Google. We are bound by the terms of our partnership with them, not by AdSense's terms. We've tested drop down menus in many of the system's ad combination and layout experiments on many hundreds of sites for more than 3 years, generating many millions of dollars of revenue through AdSense and other ad networks. Google clarified their stance on drop down menus in 2007 as "use your judgment". It's all about preventing accidental clicks which we prevent with proper padding and spacing on the drop down item. Mostly, it appears to be an "old" issue that isn't enforced because the risk of accidental clicks has been reduced through proper drop down functionality (remember how finicky they were 10 years ago). As an example, every single mobile optimized site on the internet has a menu that drops over the ads. 

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